Personalized Gift Platform for You.AI Enters the B2B Segment

After almost a year of exploring its services, the Untukmu.AI platform is now expanding its user segment to the corporate sector (B2B). This strategy is expected to be an effort to increase market scale and business monetization.

For you.AI integrates its services with Human Resource Information System (HRIS) through partnership with merchant or owner brand. Here, Bagimu.AI can serve corporate needs, for example personalized hampers according to client preferences.

For you.AI provides features dashboards which allows merchant to manage and increase sales. "This service can be a strategic step for corporations to build strong relationships with clients, partners and internal employees," wrote Co-Founder & CEO of Untukmu.AI Pang Xue Kai in his official statement.

In starting this strategy, Untukmu.AI collaborated with PT Global Digital Niaga Tbk which oversees it E-commerce and omnichannelBlibli. Users can not only search for gifts, but also shop for various products that are available and supported by payment, delivery and other methods customer care on Blibli.

For your information, Untukmu.AI officially arrives in April 2023; founded by Pang Xue Kai (Co-Founder of Tokocrypto) and other names, namely Estelle Van Der Linden, Oceane Alagia, Cory Xuecong Pang, and Muhammad Wendy Taufiq.

For you.AI is a personalized gifting service platform. This platform is equipped with AI capabilities that allow users to search for unique and personalized gifts according to the preferences, interests, personality, gender and recipient of the gift.

In providing these search results, Untukmu.AI developed data-driven machine which claims to be able to adapt to changing trends, understand changing interests, and find new brands that are best suited for a special person or occasion.

"Collaboration is one of the keys to successful innovation. Through the collaboration that has been established, Untukmu.AI and Blibli are committed to bringing a broader and more satisfying shopping experience. Now, Blibli's superior products can be accessed directly via the Untukmu.AI application," added Kai.

On the same occasion, Untukmu.AI also officially launched its application recently. Claimed as an application all-in-one, The application is a strategic step for the company to reach a wider market and provide a better user experience. Currently, Untukmu.AI can be downloaded on Google Play Store and Apple Store.

This application is equipped with a Dewi.AI virtual assistant who will accompany users to find out their needs. There is also a calendar feature connected to Dewi.AI, to help provide gift recommendations. Users can also directly track orders purchased via this application.

Even though there are not many players in Indonesia, there are already several names developing AI-powered platforms. For example, Yippy and Tada Gifting both play in the corporate segment. Yippy offers necessities pre-made hampers, customize, or those that are automated in nature. Meanwhile, Tada Gifting offers corporate gifts, programs rewardsand loyalty.