Expanding International Partnerships, Kiddo Presents English Course for Children

Having previously collaborated with platforms from Malaysia, GogoKids, to increase the choice of children's education for users, Kiddo again established a strategic partnership with Kyna English, which is a Cambridge-standard English course service provider from Vietnam.

To DailySocial, Kiddo Co-founder & CEO Analia Tan said, in the past year they have seen a high transaction growth for the English category, reaching 60%. For that reason, this collaboration was launched by Kiddo.

"As a children's education platform, we understand that the quality of content is very important. Kyna English is an English learning platform that uses the Cambridge curriculum, one of the English curricula that is recognized throughout the world. Therefore, we believe this collaboration will be one of the best. a great learning option for both Kiddo users and our potential customers."

Present since 2013, Kyna English has been helping children with a method that has been proven to improve their skills, namely listening, speaking, and reading. More than 100 parents in Vietnam have trusted Kyna English to improve their children's English skills.

"Our ambition is to empower the younger generation through technology, so partnering with Kiddo is our strategic step to realize our dream. We hope that with Kyna English, millions of Indonesian children can access high-quality, international English language programs at an affordable cost and full of comfort," said Kyna English Co-founder & CEO Tram Ho.

Plan for expansion and strengthen the team

One of the reasons why Kiddo decided to establish partnerships with foreign platforms, among others, is to further introduce the Kiddo platform and the hope that it will realize the company's plan to Go international. Besides that, Kiddo also wants to increase the number of users through this collaboration. After Malaysia and Vietnam, they have other collaboration plans with various children's education platforms abroad.

"We are always open to international collaboration, and currently we are actively looking for other international content, especially for the learning category which is in great demand by the Indonesian market," said Analia.

Kiddo has also launched a new feature called “Milestone Tracker” which makes it easy for parents to find out their little one's potential through free growth and development tests with positive results. real-time. After knowing the child's potential tendencies, parents can access thousands of activity guides that have been adapted to test results, to stimulate their little one's growth and development.

After the pandemic accelerated the adoption and growth of Kiddo's business, this year the company claims to have experienced a significant growth in the number of users. Kiddo has also bagged initial funding from OCBC NISP Ventura in the middle of last year, the company also plans to raise funds in the near future for the next stage.

Kiddo also wants to add service areas in other big cities this year, Kiddo continues to add internal teams to strengthen the company.