Astra's Acquisition of OLX Does Not Include Automotive and Property Lines
The Lamudi representative confirmed that OLX Properti will still be managed by their team
PT Astra Digital Mobil (ADMO) revealed that it would still maintain the OLX Indonesia name as a post-acquisition digital classifieds advertising platform brand. However, they are open to the possibility rebranding OLX Indonesia in the future which will follow market and business dynamics.
"Strengthening Astra's digital ecosystem and providing complete solutions for customers, as well as maintaining the established OLX brand are important factors in this acquisition strategy. Currently, ADMO will leverage brand equity and top-of-mind OLX Indonesia, which has a broad customer base to support our growth strategy," said President Director of Astra Digital Mobil Naga Sujady in a written statement to DailySocial.id.
His statement at the same time wanted to emphasize that Astra's corporate actions did not involve PT Tokobagus's affiliation with OLX Autos as written in news DailySocial.id previously.
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