Pockets Series B Funding, Zenyum Wants To Accelerate Expansion Across Asia

After pocketing series A pendanaan funding 2019 from RTP Global, Sequoia India, TNB Aura, SEEDS Capital and several other investors, direct-to-consumer platform (D2C), which offers Zenyum dental care products, has again received funding from L Catterton with an investment of $25 million. Previous Zenyum investors including Sequoia Capital India, RTP Global, Partech, TNB Aura, Seeds Capital and FEBE Ventures participated in this Series B round. So the company managed to raise a total funding of $ 40 million.

To DailySocial, Zenyum CEO Julian Artope said dental care and related products, also known as "Smile Cosmetics" are a billion-dollar opportunity across Southeast Asia. Zenyum wants to be the market leader in the fastest growing region in the world.

"With investation With this, we can accelerate our expansion across Asia, deepen our product range, and develop further technology stack us to be a true partner for dentists while building category-defining company, said Julian.

Regarding Zenyum's business plan in Indonesia, Julian emphasized that they have plans to expand. Since its founding in 2018, Zenyum has grown exponentially, with a 4x increase in revenue by 2020. With technology support and partner network integration, Zenyum forges collaborations with dentists that are accessible across Asia through a secure and personalized process.

"Zenyum has grown tremendously over the past year and ZenyumClear has quickly become the market leader in our segment in Asia. We are also executing on a wider category and successfully launching other Smile Cosmetic Products such as our ZenyumSonic toothbrush which has proven to be a great success story , dominates the Electric Toothbrush category on the platform e-commercee third party and sold at well-known retailers such as the Guardian," said Julian.

Zenyum's pandemic and business growth

During the pandemic, Zenyum launches activities and services online online and offline to help their customers. Difficulty in conducting face-to-face meetings, carried out by the Zenyum team by providing consulting services to treatment by means of: online.

The hope is that by going through this process, instead of having to return every month for visits that may not be needed, Zenyum's dentist and customer service team track customer progress more closely and timely through the app and only ask customers to come back for an in-person consultation if needed.

"This makes it easy for our customers to use proprietary technology to minimize inefficiencies in the maintenance process invisible aligners and also help dentists optimize their time and digitize their practice. This step can also increase the level of concern and quality of results for customers, resulting in the best-in-class customer Net Promoter Score (NPS)," said Julian.