Applications Tentang Anak Want To Develop A Whole "Parenting" Ecosystem

From 2012 to 2035, Indonesia is expected to enter a demographic bonus period with a peak period between 2020-2030. This is indicated by the number of productive age population which has reached 2x the number of children and elderly people. The demographic bonus itself is thought to be an economic benefit due to a decrease in the dependency ratio as a result of a long-term decline in fertility.

Even so, there are many factors that affect the demographic bonus, one of the most important is the productive young generation. Without proper intervention to help the growth and development of Indonesian children, it is feared that Indonesia will not be able to reap maximum benefits from its demographic bonus.

In addition, the fact that Indonesia has around 80 million children and less than 5000 pediatricians has also inspired a pediatrician, Mesty Ariotedjo and her husband who has been in the world of technology for a long time, Garri Juanda, to develop an ecosystem. parenting complete in Indonesia.

Generate application Tentang Anak

In February 2022, they launched application Tentang Anak with a vision of providing easy access to information and education related to optimal child development. This application is expected to assist Indonesian families in creating a new generation that is better starting from good parenting and nutrition, especially in the first 1.000 days of life, because 80% of brain development occurs during that period.

At its inception, Tentang Anak already supported by Insignia Ventures Partners with some participation angel investors well-known figures, such as Mohammed Alabsi, CTO of Tokopedia Herman Widjaja, CMO of Kopi Kenangan Cynthia C., Agung Nugroho, and COO of Flip Gita Prihanto.

Application Tentang Anak offers holistic features to meet the needs related to the development journey of children and families. Some of the services offered include a complete MPASI menu feature with nutritional calculations which are of course credible because they have been reviewed by experts. Apart from that, there is also a Stimulation Ideas feature with a daily activity guide for your little one in the form of a short video.

In this application, parents can also monitor their child's growth and development journey, vaccination schedule, as well as direct daily questions and answers with experts who have been specifically personified according to the child's needs, equipped with shopping features for their little ones.

"We hope that by presenting these features, we can help more parents, children, and child experts to foster and optimize the growth and development of the next generation of Indonesians. We believe that "a village is needed to raise children", and we need to democratize access free parental education equally in Indonesia," said Mesty.

Autism Screening Features

Previous, Tentang Anak has been asked as an official partner of the Ministry of Health of the Republic of Indonesia (Kemenkes RI) and the National Population and Family Planning Agency (BKKBN), to increase literacy for millions of parents regarding parenting, physical and mental health of early childhood.

Yesterday (8/9) Tentang Anak launched its newest feature, Autism Screening for Indonesian parents to answer their concerns about the limited clinical facilities in Indonesia for autism diagnosis and therapy.

This feature is the result of collaboration with Prof. Dr. dr. Hardiono D. Pusponegoro, Sp.A(K), Child Neurologist, Advisor Tentang Anak & Founder @AnakkuID. He also oversees the Anakku Clinic which focuses on highlighting issues related to growth and development and developmental disorders of children with special needs. Presented in the form of features in the application Tentang Anak by team Tentang Anak and Pediatrician, dr. Jenny Dianita Sutantio, Sp. A

Currently, WHO estimates that 1 in 160 children is a person with autism. Data from Kemenpppa shows that with a population growth rate of 1,14 percent, Indonesia has 2,4 million people with ASD, which is estimated to increase by 500 people/year.

Prof. Dr. dr. Hardiono D. Pusponegoro, Sp.A(K), Child Neurologist, Advisor Tentang Anak & Founder @AnakkuID appealed to parents who have detected signs of delays in their child's development, they should not remain silent or wait for their child's development to progress by themselves. Because detecting and treating developmental delays early will result in better growth.

"Therefore, after detecting child disorders through the autism screening feature in the application Tentang Anak and getting results that the child has ASD disorders, parents are encouraged to further diagnose this type of disorder with experts, then treat what can be treated, refer to appropriate therapy according to the diagnosis, counseling and the final step for further referral for consultation, "he added.

Through the autism screening feature in the app Tentang Anak, parents can be expected to more easily monitor the child's persona-social development by recognizing early symptoms or disturbances related to ASD such as when the child speaks late. It should be noted that this feature is an initial screening tool that can help parents, but should not replace medical consultation with an expert. With this feature, it is hoped that children with autism can be detected earlier so that they are treated more quickly and their development is more optimal.

Parenting is one of the challenges that must be faced by parents. In addition, it is important for parents to obtain credible parenting information. Currently, there are several applications specifically designed to assist parents in monitoring their child's growth and development.

apart Tentang Anak, multiple platforms parenting who have previously offered their services in Indonesia, including parentalk, which recently acquired the educational platform Good Enough Parents, Do for me and Now I  which has expanded its services to the realm of parenting.