1. Startups

Sinarmas Sekuritas and Stockbit partnership ends, users are advised to migrate to "SimInvest"

Cooperation stops until August 9, 2021; Stockbit is preparing a new strategy after Sinarmas left

The exclusive business partnership of Stockbit and Sinarmas Sekuritas will end on August 9, 2021, due to the release of the investment application online SimInvest. After that date, Sinarmas customers can no longer make transactions via email Stockbit app.

Subsequent transactions can be made through the SimInvest application. This transition is expected to run smoothly so that it does not interfere with the convenience of users in transacting.

Stockbit Director Wellson Lo congratulated the launch of SimInvest. "Although the collaboration between Stockbit and Sinarmas Sekuritas has ended, this does not reduce our support for Sinarmas Sekuritas to continue to provide the best service for the people of Indonesia," he said in an official statement, Friday (6/8).

He appreciated Sinarmas' steps to continue to innovate in attracting the millennial generation to start investing in the capital market. According to him, the ease of investing through a convenient application is the main factor that can increase the awareness of the generation that has already passed digitally savvy This is to invest for a better future.

Director of Sinarmas Sekuritas Kerry Rusli said, SimInvest was released specifically to reach retail customers who have prospects of increasing since the pandemic. Through the SimInvest application, customers can more easily register, invest in stocks and mutual funds, make order, monitor history, as well as setting Watchlist they.

"For this reason, we invite Sinarmas Sekuritas customers to invest through the SimInvest application," he said.

Stockbit Performance

Stockbit managed to gather more than 980 thousand registered users who invested in its application as of August 5, 2021. The company also feels the interest in the increase in the number of investors, as evidenced by the end of the second quarter of 2021 as many as 817 thousand users. As many as 70% of these users come from the millennial generation with the age group of 18-34 years.

Originally Stockbit was investment community platform which was founded in 2015. His passion at that time was to help investors and traders make the best possible analysis before investing. Wellson says an analytics platform that combines quality data and helps educate the market through better collaborative analytics.

The Stockbit feature is also getting enriched, by presenting the stock purchase feature directly in the Stockbit application. Sinarmas Sekuritas has been its exclusive partner since early 2018.

After "left" Sinarmas, a company representative told DailySocial that they are preparing a new strategy to attract more new customers. It is hoped that this information will be announced in the near future.

Even though features trading temporarily lost from Stockbit, the application can still be used to find information about stock analysis (Stockbit Social).

In Indonesia, the number of stock investors continues to increase from time to time. At the beginning of 2016, the number of stock investors was 434 thousand people. Meanwhile, at the end of July 2021, the number increased dramatically to 2,56 million. In terms of age, the Indonesia Stock Exchange recorded that as of May 2021, as many as 77,9% of the total stock investors were aged 18-40 years.

 

More Coverage:

Raising awareness and reaching more investors is our collective homework because in aggregate, only about 2% of Indonesia's productive age population invests in the capital market. This figure lags far behind the United States (55%), Singapore (26%), and Malaysia (9%). company wealthtech.

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*header photo: Depositphotos.com

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