Visinema Receives Rp45,5 Billion Series A Funding Led by Intudo Ventures

Today (26/2) Visinema announced a series A funding of US$3,25 million or equivalent to Rp45,5 billion. This round is led by Intudo Ventures, supported by previous investors namely GDP Venture and Ancora Capital. In the early stages, the company has secured an investment of US$2 million in GDP.

The additional capital raised will be focused on building capacity in animation content production, talent acquisition and international expansion.

"The Indonesian film industry has experienced rapid growth over the past few years, both in feature films and other unique content formats, and there continues to be significant demand for high-quality local content. 'Hollywood-caliber' In-house production, we believe that Visinema is well positioned to deliver more Indonesian stories to audiences, both domestically and worldwide," said Patrick Yip, Founding Partner of Intudo Ventures.

On one occasion Bekraf conveyedIn the last five years, the growth in the number of Indonesian cinema viewers has reached 230%. In fact, the number of big screens has grown rapidly in the last three years, from 800 to 1800 screens. While citing MPAA data, Indonesia is now ranked 16th for the world's Box Office market share. The resulting market value was $345 million.

Likewise with the work of local filmmakers, several films managed to grab the attention of millions of viewers. In 2016, for example, from the top 15 films the audience reached 30 million people. Collected data ideosource explained that in fact the value chain in the Indonesian film industry was well filled. Both in terms of production to distribution.

The report published in 2017 also detailed the amount of funding allocation received by the industry. It is stated that 50% of the investment is targeted at various companies that play in the film ecosystem, not only IP holders (intellectual property), but also distribution and marketing channels. While 30% focus on investment in film production companies, then the remaining 20% ​​is disbursed to filmmaker or independent producer.

Visinema wants to build a whole production ecosystem

Existing market movements are enough to make players in the industry optimistic. Putting an ambitious vision, armed with existing resources, Visinema wants to develop a comprehensive studio ecosystem. The goal is to help the film process end-to-end, starting from concept maturation, talent development, production, distribution to monetization.

Currently the company has sub-organizations such as Visinema Music which produces music for films; Visinema Campus for recruitment and creative labs; and Scripts which are a space for writers. Not only appearing in cinemas or television, the content of films and series produced has also begun to be distributed through digital channels such as Netflix, iflix and Goplay.

Besides being favored by consumers because of the convenience it provides, the platform video on-demand actually gives better benefits to film creators as a fairly efficient distribution channel. Especially in the middle cross-platform competition which has now reached dozens, one of the strategies of each player wants to present their original series. Through his works, such as Filosofi Kopi The Series, Visinema also benefits from it.

The economic value generated from the film is also very large – in line with the increasing quality. The following is a record of the greatest achievements of films produced by local studios based on: revenue:

Founder & CEO Visinema Angga Dwimas Sasongko founded his company in 2008. Through the success of the film Later We Tell About Today, the Cemara Family made this studio known to the public.