After Malaysia, TransTRACK will soon enter Singapore towards the end of 2023

Startups fleet tech enabler TransTRACK will soon expand to Singapore. If there are no obstacles, the inauguration will take place this December. The expansion was carried out in order to expand digitalization solutions for vehicle fleet operations for various industries.

“The closest is Singapore, we hope to be able to do it by the end of this year start Karena companyhis [Indo Trans Teknologi Pte. Ltd.] there already, stay operation"Just that," said TransTRACK Founder and CEO Anggia Meisesari at the time media briefings, yesterday (22/11).

Previously, this March, the company expanded its wings to Malaysia, partnering with Northport, one of the largest multi-purpose ports on a national scale that handles various types of cargo and containers for all types and sizes of shipments. "We were appointed to handle halal logistics there."

Anggia said that this expansion did not stop at just two countries. Other countries being targeted in the following year are Thailand, Vietnam and Australia. Even so, he ensured that the company's main focus remained Indonesia because its services had not yet reached second and third tier cities.

"Australia is just a bonus, if we feel it's okay then we'll enter, because we already exist businesses which is already market research for us. There are many big logistics players there and mining. "

Since its founding in 2019, TransTRACK has reaching more than 90 cities in Indonesia and 25 cities in Malaysia, and serving more than 900 clients by managing 100 thousand vehicles. The majority of these clients come from the logistics and public transportation industry, the rest are financial services, F&B, vehicle & heavy equipment rental, manufacturing and services, dealers, mining, plantations, agriculture and ports.

All of the company's business comes from B2B clients with a minimum subscription monetization model of 12 months, some even up to 60 months. Churt rate also considered mini, only 0,27%. Anggia explained that it was small churn rate This is motivated by the company's optimal service to clients. That's why many people continue their subscription to this day.

"Usually those who don't continue [subscriptions] are because clients are being efficient so they sell their vehicles."

According to him, with a business model like this, TransTRACK's financial structure is considered healthy because it has achieved positive EBITDA since last year. Although it is not specifically stated in nominal form.

TransTRACK Products

TransTRACK positions itself differently from other technology startups operating in the logistics sector, such as Waresix, logically, etc. Because the solutions presented are comprehensive and not just for the logistics industry. A total of two solutions are currently presented, Fleet Operation Optimizer and Supply Chain Integrator.

“Many players have partial solutions, while we do end-to-end. "Some of them have even become our clients," added Anggia.

Through the Fleet Operation Optimizer solution, TransTRACK provides Fleet Telematics as fleet, cargo and driver controllers; Vehicle Maintenance System to control the vehicle maintenance process; and Truck Appointment System to reduce truck queues and speed up the process loading/unloading.

Meanwhile, through Supply Chain Integrator, TranTRACK provides an integration platform and supply chain ecosystem that can help cargo owners, fleet operators and companies third party logistics (3PL) optimizes its business. In this platform, TransTRACK also helps provide goods insurance and financing.

There are products for mobile devices to report the and hardware in that solution. Detailed further, for products hardware, covers GPS Tracker, Hybrid GPS Tracker, personal tracker, E-Seal, 360 Camera, Advanced Driver Assistance Systems (ADAS), Driver Management System (DMS), Fuel Stabilizer, and Adaptive Gateway.

Meanwhile, product for mobile devices to report the in the form of SaaS developed by the company, including the Transportation Management System (TMS). This TMS is used to digitize transportation fleet business operations in one system. Clients can manage the health and condition of your vehicles as well as your transportation and logistics business, from order management and planning, to cashier records and billing systems billing.

TMS also provides, monitoring transportation fleet management, controlling vehicle maintenance, improving fleet utility and security, business management and planning, vendor management, and delivery.

In order to reach more potential clients/new business partners, the company presents the TransTRACK Experience Center which is located at the TransTRACK head office at Menari 165 Floor 6, South Jakarta. There, potential users can experience firsthand the IoT and AI-based technology that the company has built and how this technology can be used in various industries.

Apart from looking at the product for mobile devices to report the and hardware, a Cockpit Simulator is also provided which allows visitors to have the experience of driving a large truck and try out features in real-time through an interactive simulator.

TransTRACK Co-Founder and CTO Aris Pujud Kurniawan said that this simulator provides various scenarios that might occur in fleet operations, so that visitors can hone their skills and make the right decisions.

E-Seal, for example, is one of the TransTRACK technologies installed on pintu cargo or container with comprehensive features, such as electronic identification, tracking real-time, monitoring systems and reliability of locking mechanisms.

"All products developed by TransTRACK can be specially customized to suit specific customer needs, so that they will provide maximum results for business operations in various industrial sectors," said Pujud.

It is claimed that the solutions are able to increase fleet productivity and utilization by 40%, as well as reduce costs associated with vehicle use by 30% by digitalizing their fleet operations.

“We plan to develop the technology further in AI and get into greentech, such as electric vehicles, considering that we have helped many clients reduce emissions through various savings," he concluded.

It is stated that the TransTRACK team currently has 184 people, five of whom are based in Malaysia. Then, 50 people from the total team are a technology team with a separate office location from the head office, namely in Bandung.