Business Focus and Finger Plans in 2019

Still running a business as a provider of online shopping recommendation and price comparison services, PT Telunjuk Komput Indonesia (Telunjuk) in 2019 plans to launch a new service targeting the B2B segment. Still in the development stage, if it is officially launched later, this service can be useful for FMCG companies, electronics to multinational companies to find out further analysis to the price comparison process in accordance with company policies.

To DailySocial CEO index finger Hanindia Narendrata said that this additional service was deliberately presented by Telunjuk after a request from an electronics company to tidy up the display of photos and product descriptions in all areas. marketplace in Indonesia.

"Many large companies want a well-organized display from photos to product information. From demand That's why we finally plan to launch a dedicated B2B service in the near future," said Hanindia.

Meanwhile, the main service that has been featured in Telunjuk from the start, namely Performance Marketing, is still available on the platform. Not just an ordinary price comparison, forefinger too big data to process SKU data in marketplace which exists.

"From a technology standpoint, our focus is on improving implementation machine learning and big data. In the future, we also plan to open our API, partnering with relevant startups and companies for later use," said Hanindia.

Asked whether Telunjuk has any plans to raise funds, Hanindia said that currently Telunjuk's focus is on obtaining funds revenue. Thus, it is hoped that the company can continue to run its business, without having to raise funds.

In the middle of 2015, Telunjuk obtained series A pendanaan funding from Venturra (formerly Lippo Digital Ventures).

"Routinely summary in the form of developments from the company we will continue to share with investors. But for now, Telunjuk is focused on getting direct revenue for the company," said Hanindia.

Shaping corporate culture and a solid team

long time no hear, index finger The company has had its ups and downs. One of the causes is the lack of maximum collaboration and the lack of solid relationships between employees. Learning from the mistakes that occurred, Hanindia then tried to take a different approach related to the recruitment process to the process of adapting new employees in the company.

"After getting funding In 2015, we immediately rushed to accelerate our business by recruiting many new employees. Because it is not accompanied by the right adaptation process and a personal approach to each employee, it turns out to be able to create a comfortable environment 'toxic' in the company," said Hanindia.

Previously, Telunjuk had almost 30 employees. However, due to problems and a drastic business decline in the company, many employees then resigned. Currently, Telunjuk already has 20 solid teams to help launch the company's business.

"As a leader it is important for me to have leadership the good one. This means that it is not only focused on traction and business acceleration, but also corporate culture and the right approach to employees," said Hanindia.

In 2019, apart from focusing on revenue, Index also has plans to expand partnerships with relevant parties and develop technology big data for use by various industries.