1. Startups

Proptech Platforms"Pintuitive" Presents Location Based Services for Property Search

Focus on Jabodetabek, offer listing management for agents and property owners

Aims to provide new options to property seekers, platforms proptech location based PintuI had has officially launched. Co-Founder & Co-CEO Pintuitive Irvan Ariesdhana said that most of the platforms that have a concept are to provide services to agents to brokers only. Pintuitive wants to give more than that.

Irvan himself previously served as Country Manager for 99.co in Indonesia, especially at the start of the platform's debut in Indonesia.

"If you look at other countries, this concept has been widely applied, only in Indonesia, most of them still apply the old way, which is to offer agents and brokers options to install listing them by subscribing. This concept is considered less profitable from the property seekers side," said Irvan.

With Pintuitive, property seekers can easily find properties according to map points available on the platform. To get the exact location point, Pintuitive conducts a direct survey conducted by the internal team. Apart from giving property owners and agents the opportunity to market their properties, they also provide a team-managed service on a commission. Thus all processes starting from installation listing until other processes are handled by the team Pintuitive.

"For now revenue streams we are new to it. Since launching we were quite surprised by the enthusiasm of the agents and property owners to join us. Property agents themselves were previously reluctant to share information on the property listings they have," said Irvan.

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The platform provides options for selling, buying and renting various types of properties. When they have provided information about the property, later the team Pintuitive will carry out a strict curation process. If the location of the point is indeed correct, then it is declared to have passed. However, if the property point does not match or it turns out that the property has been sold, then it cannot be included in the property list in Indonesia Pintuitive.

"Hopefully property seekers don't find any listing false. Technologically Pintuitive can serve all over Indonesia. However, due to the verification process, we are currently still focusing on Jabodetabek," said Irvan.

For now, the technology that Pintiuitive still wants to develop is the point of location only, but it is possible that in the future other relevant technologies will be developed. Like directions or information how to get there to the option to visit the nearest and relevant point, if there are several adjacent property points.

"Not only from agents and property owners who welcome Pintuitive, but of course from property seekers who are new to this choice. Besides being effective, what we offer property seekers can make it easier for them to find accurate properties," said Irvan

Mentioned whether the concept location based offered by Pintuitive will be applied by the player proptech others, Irvan mentions the subscription concept imposed by the platform proptech aggregator and marketplace others, it seems that they have not been able to apply it. Most agents who have subscribed object to sharing their listings publicly.

Currently Pintuitive is still running the business boostrap. There are no plans for them to do a fundraiser in the near future. Even though it has only been established for a year, there are several plans that they want to carry out this year. Among them is to continue to add listing properties and also invites more property seekers to use the platform.

"Our focus right now is how Pintuitive can be a platform not only as a location-based property information center, but also can generate property sales transactions on the platform," said Irvan.

Platform listing property in Indonesia

In Indonesia, service proptech accommodating listing property is quite diverse. Some players also have strong capital support from their parent companies or investors. Based on his monthly traffic analysis, there are currently four players dominating the local market, including:

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Apart from serving listing, a number of platforms come with a broader business model. For example, what Travelio does, they also manage several types of properties and assist property owners in managing -- Travelio's own business focus is on rentals, although they also serve listing sale.

Existence value added in terms of features as offered by Travelio or Pintuitive can be used as an alternative for users. On the business side, it can also be their strategy to survive in the midst of business competition proptech strict.

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