1. Startups

News Summary Application "KeTitik" Presents Strategies to Reach 1 Million Users

KeTitik plans to raise initial funding in the fourth quarter of 2023 to drive the development of its platform

Personalization is not only in demand in the service sector, but also information search to news. Personalized news content has grown in popularity in recent years as more people search for and information tailored to user interests and preferences.

The concept of personalized news content refers to the ability to customize news feeds and recommendations based on a user's past behavior, demographics, and preferences. The advent of digital media has made it easier to provide personalized news content to readers.

Launched in 2022 then, Point present a summary of verified news in less than 60 words with an easy-to-recognize UI/UX, like TikTok or Instagram Reels. Recently, KeTitik has also done this rebranding their new logo.

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