Celebrate Anniversary, Youtap Releases “Youtap Business Tablet” and Loyalty Platform

Entering its first year of operation, Youtap as a processing application developer e-money and point-of-sales, released the Youtap Business Tablet product and customer loyalty platform. This innovation is expected to boost merchant to 1 million this year.

Youtap Indonesia CEO Herman Suharto explained, in his business journey in this first year, originally Youtap solution widely used for merchant grocery stores and the like. Until now, with the development of partner businesses, merchant who join, then their need to improve service to customers is also increasing.

Before releasing the tablet service, the company saw an increase of up to 50% in the adoption of the Youtap Business application service for the category merchant mid-range segment in the final quarter of 2020. This new service is the company's answer to the high aspirations of entrepreneurs to have a tablet device that is integrated with all Youtap business solutions.

"Merchant we adapt to the services provided by Youtap, they like our services. Most of them asked when to provide a tablet version whose contents were different from the previous one. From there we adjust to fundamental di market What Indonesia can integrate, we finally pinned a loyalty program," said Herman in a virtual press conference, Thursday (18/2).

In Business Tablet YouTube This, embedded with various additional features that are different from the Enterprise application. Among other things, product category management features that can be adjusted according to business needs, conducting a more complete customer promotion program, to providing integrated loyalty services specifically for customers. merchant.

The application can be downloaded on the Play Store and App Store. All applications and services owned by Youtap are integrated with each other, so users can easily use the same login account safely, can print receipts, and get reports and transaction analysis through the Youtap Business Portal.

“Thus, business owners can monitor all their businesses in one system. We also prioritize excellence in cashless payment solutions, merchant easier to process QR transactions dynamic, both MPM (Merchant Presented Mode) and CPM (Consumer Presented Mode).”

For loyalty services, it has been directly integrated both through the tablet version of the application and mobile devices. Merchant can better manage their loyal customers, such as through coupons reward for your next purchase, digital stamps, or voucher. The company also provides a Snap by Youtap application that consumers can directly use to scan from their cellphones from merchant partners.

In a year of operation, Youtap claims to have 150 thousand merchant spread throughout Indonesia and process more than 2 million transactions. About 98% of the whole merchant These are MSMEs and 40% of them come from culinary entrepreneurs, such as places to eat and coffee shops.

Next, about 20% of the total merchant come areas of Eastern Indonesia, such as Kalimantan, Sulawesi, Bali, and Papua. Bandung is a city with merchant the highest at 12%, followed by Semarang 9% and Surabaya 7%.

In targeting 1 million users this year, the company is in the process of collaborating with five big brands, each of which has hundreds of outlets. Given that Youtap is part of the Salim Group, the company will therefore continue the integration further with other subsidiaries.

Herman is optimistic that this target can be achieved by taking into account external conditions in Indonesia, where businesses from various sectors are moving again. "We will continue the initial target which was delayed due to the pandemic. We are targeting 1 million merchants by the end of this year," concluded Herman.