Service Platform "Seekmi" Annexed by Siam Cement Group

Platform marketplace Jasa Seekmi was officially annexed by Siam Cement Group (SCG), a conglomerate company from Thailand. This acquisition is targeted to help SCG expand its service provider business on-demand to the Indonesian market.

Seekmi is marketplace services on-demand for various household needs, from house cleaning, laundry, air conditioning, to daily handyman. Seekmi was founded in 2015 and has been operating in eight cities in Indonesia. The number of service provider partners has reached tens of thousands with hundreds of thousands of household customers.

"I am proud of the achievements of our team and how Seekmi has been able to break barriers and change the household service industry. We are happy and excited to work with a well-known company like SCG in expanding our business to help more Indonesians," said Founder and CEO Clarissa Leung in the official statement.

For your information, Siam Cement Group (SCG) is one of the largest conglomerate companies in Southeast Asia whose majority ownership is controlled by King Vajiralongkorn. SCG was founded in 1913 following a decision by King Rama VI to produce cement. Now, SCG has various business lines, from construction, packaging, solar power, to logistics.

Expansion to Indonesia

Still stated in its official statement, SCG has long been eyeing business expansion to Indonesia through its subsidiary Q-Chang after seeing massive adoption of its services. on-demand household. It is known, Q-Chang is a platform home and living based in Bangkok which claims to be one home service platform with the fastest growing there.

SCG assesses that Q-Chang and Seekmi offer solutions and have core values the same thing, namely providing high-quality household services that can be ordered via the application or website. With this acquisition, Q-Chang can expand its business penetration into the Indonesian market by targeting the middle class segment which is currently growing in Indonesia.

Based on latest news on DailySocial, It is known that Seekmi is starting to encourage strategic collaboration and focus on targeting the B2B sector. A number of leading B2B partners that Seekmi has collaborated with include IKEA, Samsung, Panasonic, Coca Cola, Toshiba, and Orang Tua Group. The services offered range from installation, repair and maintenance, to delivery services to their consumers.

Seekmi assesses that the need for household services in Indonesia is still very large. Users of this service also admit that it is difficult to recruit service providers who can be trusted considering that they rarely have licenses or certification to prove their competence and safety.

Quite a few service providers have found canceling or rescheduling work, even if the work is not completed. This is one of the main challenges in this sector. Therefore, Seekmi offers a system for recruiting, screening, training and monitoring work processes for household service providers.

Seekmi is recorded as having received funding from a number of VCs and angel investors in 2019, including GDP Ventures, AddVentures, Prasetia Dwidharma, Ventek Ventures, AC Ventures, and CyberAgent.