Seekmi Plans to Add New Services and Focus on Targeting the B2B Segment [UPDATED]

Seekmi, a platform that offers services and services for the cleaning and installation of air conditioning, plumbing, household appliances, cleaning, and laundry, currently continues to expand strategic collaboration and is starting to focus on targeting the B2B sector.

To DailySocial.id, Seekmi CEO Clarissa Leung tell the current development of the business. It is said that during the pandemic, many people were reluctant to place orders for AC cleaning in their homes, resulting in a decrease in the number of orders and user traction.

To be able to continue to run the business, Seekmi provides services disinfection services. But unfortunately only a few months of users who then place an order. When conditions began to recover and many people then got used to living side by side with the pandemic, these disinfection services also experienced a decline in orders.

"But now we have started to see that conditions are starting to recover and requests from users are also increasing as many people are getting used to the current conditions. For prevention, we always prepare a team before providing services to users," said Clarissa.

In the past 18 months, despite the turbulence of the ecosystem, Clarissa has found that investor interest remains high to invest in the service space on-demand. However, there are indeed signs of caution in their analysis and selection of prospective portfolios, especially in the business sector that has been affected by operations due to Covid-19.

From among the target users, during the pandemic, it was the right time for them to focus more on their daily needs to treatment. So that services like Seekmi are not a priority.

2019 funding pocket

In 2019, the company received funding from a number of venture capital and angel investors. Among them are GDP Ventures, AddVentures, to Prasetya Dwidharma. Previous investors such as Ventek Ventures, Convergence Ventures (now AC Ventures), and CyberAgent Capital were also involved in this funding round.

Clarissa did not mention further the stages of funding received by the company in 2019. However, he emphasized runway the company is still very sufficient and the company will continue to focus on providing profitable services and products. Previously Seekmi had received seed funding from a number of angel investors and continue series A . funding round.

Supported by a loyal team, Seekmi claims to be able to survive the pandemic despite having to reduce expenses. On the other hand, they have also introduced new innovations by establishing strategic partnerships with large and well-known companies such as IKEA, Panasonic, Coca Cola, and the Orang Tua Group. Starting from assistance for delivery and installation to repair and maintenance, Seekmi is launched to the B2B segment.

"We choose to keep all of our activities secret, especially from competitors. We are now a strong B2B player and we have a good relationship with these big companies," said Clarissa.

In the future, the company is also preparing new innovations. One of them is massage service or massage. Still in preparation, if in accordance with the target, this service will be launched by Seekmi in the near future for limited areas. Other innovations will also be launched by Seekmi.

Before the pandemic, Seekmi focused on expanding and has been present in 8 cities, but currently Seekmi's focus is only in Greater Jakarta, Bandung and Surabaya.

Collaboration with Tokopedia

To expand their services, Seekmi has also established a strategic partnership with Tokopedia in the form of services Tokopedia Clean. According to Clarissa, this collaboration is very strategic, because it can be used by Tokopedia users, the number of which is already very massive.

Previously, in 2020, we collaborated with E-commerce like this has also been done. In addition to Tokopedia, at that time also cooperated with Lazada. It's just that the form is still in the form of Seekmi's Official Store in each one e-commerce, not yet a special feature that is integrated.

On the other hand, he sees that Tokopedia as a technology company is also aware that not only fintech services can be provided, but also other services such as those offered by Seekmi.

"We've worked with Tokopedia in the last few years and we have become their leading partner for cleaning services. They are quite satisfied with the results which are then widely used by users to place orders for the services we offer," said Clarissa.

In addition to AC cleaning, services that are also widely ordered at Tokopedia are services for cleaning homes and other properties to services for laundry. In addition to Seekmi, Tokopedia Clean also collaborates with similar platforms, including: Click N Clean.

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Disclosure: Monday (19/9) we updated the corrections made by the resource persons regarding some of the information submitted