SayurBox Gets Initial Funding from Patamar Capital

SayurBox, an organic fruit and vegetable delivery startup reportedly received funding from Patamar Capital and several companies investor angle other. It is not stated how much value SayurBox gets in seed funding this time, the estimated value received ranged from $200 – $300 thousand. This funding is also part of the Patamar Capital initiative, Investing in Women Fund which aims to reduce the funding gap for women. founder woman.

From his official information, Patamar Capital Investment Partner Dondi Hananto said that his party believes that there is a great opportunity in the industry E-commerce fresh produce (fruits and vegetables) and SayurBox proves they can execute it well. In addition, the majority of the team is inhabited by women and SayurBox's ability to empower female farmers is one of the reasons SayurBox is included in Patamar Capital's "Investing in Women" initiative.

Meanwhile, when contacted separately, the Patamar Capital Association, Ellen Nio, explained that they are indeed looking for a startup that has solutions to solve problems in the same sector as SayurBox, providing organic vegetables and fruits. Then SayurBox was chosen because it showed good and promising traction so that it made Patamar Capital's determination to invest.

“Before SayurBox, Patamar had several times met with startups trying to solve similar problems. But we see traction from SayurBox the most promising and also we strongly believe that his team has relevant experience in the field organic farming and FMCG as well as supply chain leaders to develop fresh produce e-commerce it gets bigger."

Patamar Capital hopes that with the funding provided by SayurBox, they can prove they are able to provide growth not only to individual consumers but also to business consumers. SayurBox is Patamar Capital's first funding portfolio from the Investing in Women Fund program. It is reported that Patamar will provide funding for eight to ten more female founders in Southeast Asia, especially in Indonesia, the Philippines and Vietnam. It is hoped that SayurBox can become a role model for prospective female founders who want to start a startup.

Meanwhile, SayurBox CEO Amanda Susanti said, “Today we believe that it is increasingly important for customers to know where their food comes from. SayurBox provides information about farmers and producers and how their products are grown, whether organic, hydroponic or conventional.”