"Prosperous" Investment Platform Secures Early Stage Funding

Investment platform onlineProsperous secured early-stage funding with a seven-figure nominal led by BEENEXT. A number of VCs and angel investors participating in this round, including Kinesys Group, Trihill Capital, Yiping Goh (Partner at Quest Ventures), Edward Tirtanata via Kenangan Kapital, Vidit Agrawal (CEO GajiGesa), and Andrew Lee.

This funding will be used to drive business growth by developing product features and portfolios. Makmur will also increase the number and develop the quality of its human resources.

"Currently, capital market investors in Indonesia are experiencing significant growth, but only represent 2% of the total population in Indonesia. We hope this initial funding can support our efforts to close the financial inclusion gap and encourage literacy in Indonesia," said Sander in his official statement.

Edward Tirtanata via angel investment funds Hers in Kenangan Kapital said that Indonesia is currently experiencing an unprecedented surge in investment from the retail market. With this growth, Makmur focuses on financial advisor and goal-based investing which can help assist novice investors. He considers that focus to provide different values ​​compared to startups wealthtech existing in Indonesia.

"Non-professional investors like me need financial adviser, and Makmur democratize services financial adviser," said Edward, contacted separately by DailySocial.id.

For your information, Makmur allows investors to invest with a minimum value of IDR 10.000. Makmur offers a number of features to strengthen the added value of its products. First, human technology-based advisors and Makmur Recipe to make it easier for novice investors to compare the right mutual funds. Users can also place mutual funds in different pockets according to their needs or investment goals (goal based investing).

Currently, Makmur provides eight investment managers, namely BNI Asset Management, Bahana TCW Investment Management, Trimegah Asset Management, Avrist Asset Management, Capital Asset Management, RHB Asset Management, FWD Asset Management, and Syailendra Asset Management.

Strengthening Prosperous position

For information, Makmur is strengthened by a series of team work experiences at well-known technology and financial companies in Silicon Valley and Wall Street. Sander previously had an internship as a Facebook Software Engineer who was responsible for the algorithm for sorting posts on the News Feed and a Software Engineer at Motorola Solutions.

He has also held various positions in the financial industry, from KCG Holdings to Head of Quantitative Trading at Virtu Financial, one of the largest stock trading companies on Wall Street.

Contacted DailySocial.id, Sander is based on a number of strategies in blending Makmur's superior features so that users can experience investing like having wealth managers personal

For example, Makmur Recipe's superior features were developed in several options, namely Makmur Recipe for emergency funds, retirement funds, and passive income. In addition, there are also features tech-enabled human advisors which can design strategies according to user investment objectives. The recommended investment strategy will also follow the user's risk profile.

Sander said this feature was designed by experts in their fields with the support of research and data-based investment technology. He assesses human adviser better understand the investment needs of users than robo-advisor which has been widely circulated on similar platforms.

"We see that investment literacy in Indonesia is still very low. Most people invest because they join in or are attracted to sweet returns. In fact, a good investment must be based on data and research, not just gut feeling. or Following. Therefore, we made quantitative investment strategy which draws on decades of data and research results used by Wall Street, not just academia," said Sander.

Prosperous development plan

This year, Sander revealed that his party will increase the choice of mutual funds by adding investment manager partners who have a good reputation and track record. His party will also cooperate with several mutual fund sales outlet partners

"We always select investment manager partners strictly. For mutual fund products, we consider a number of factors, such as performance, top holding, funds under management, and management fee kind of mutual fund," he said

In terms of products, Makmur will add new features to make it easier for users to invest, such as payment methods. According to Sander, the GoPay and Direct Debit payment methods are in the process of being integrated and are targeted for release in the next two months.