Otomo Receives Another Seed Funding and Rebranding

Automo luxury vehicle rental platform just had rebranding into Otomo and received seed funding, starting from last year, worth $145,000 (over 2 billion Rupiah) from Prestige Corp Indonesia, a Singapore-based vehicle and travel company, and an angel investor who stays undisclosed.

Previously, Otomo had secured 1 billion Rupiah from SG startups and grant from Enterprise Singapore worth of 300 million Rupiah. The startup intends to raise follow-on rounds for additional funding to the end of this year.

To DailySocial, Otomo's founder, Charles Lin said, the company plans to launch a mobile app which is currently on development. After rebranding, the focus is to accelerate marketing, improving brand awareness, and to acquire more users.

"We have done the registration process for PT Automo Teknologi Indonesia. The rebranding is part of our preparation to make Otomo as the company's global identity," he said.

Extend the coverage

otomo is now available in some first-tier cities in Indonesia, including Jakarta, Surabaya, and Medan. Using the freshest funds, the company is to extend the service coverage and add up talents to accelerate business.

In order to provide better services, Otomo begins to introduce long-term rentals. They also set new vehicle options, not only cars but also minibuses and other big buses for corporate consumers.

"The other services we've offered including activity service and tour package related to the automotive industry, such as Komodo Island experience using a yacht or boat, or the guide in Bali using cars," Lin added.

- Original article is in Indonesian, translated by Kristin Siagian