Strategy to Increase Sales on Lazada Through the Checkout Invitation Feature

In the era of growing online trading, strategies to increase sales are very important for sellers. One of the excellent features offered by Lazada to increase sales is the Checkout Invitation Feature.

The checkout invitation feature allows sellers to increase sales conversions by inviting salespeople customer to do checkout. Let's dive deeper into how this feature can help you increase your sales on the Lazada platform.

Get to know the Checkout Invitation Feature on Lazada

Checkout Invitation feature is a smart solution offered by Lazada to the customers seller to turn interactions through messages into higher sales opportunities.

The basic concept of this feature is to send invitations to potential buyers to carry out the checkout process with special price offers. With this feature, you can provide special discounts, vouchers or other discounts to potential buyers that can encourage them to make purchases immediately.

Steps to Send Checkout Invitations to Prospective Buyers

Here are simple steps to use Checkout Invites feature in Lazada:

• Log in to your seller account on the Lazada platform, then go to the page Cat.
• Click Product, then select Checkout Invitation or you can click on the cart icon.

Image credit by Lazada

• Complete Invitation Details. Fill in the details of your checkout invitation. Select the product or products that you want to offer to potential buyers. You can select up to four products at a time. Next, enter the amount of discount you want to offer. Lazada will automatically calculate the total price after the discount. After all the details are filled in correctly, click Send.

Image credit by Lazada

• An example of what a checkout invitation looks like on a seller's page.

Image credit by Lazada

• Example of what a checkout invitation looks like on a buyer's page.

Image credit by Lazada

Benefits of Sending Checkout Invitations

Increase Sales Conversion

By offering special discounts or discounts, you give potential buyers an incentive to make a purchase right away. This can boost your sales conversion rate.

Moving Product Stock

If you have a certain product in stock that you need to sell urgently, the Checkout Invites feature can be an effective tool to encourage purchase of that product.

Build Interaction with Customers

Checkout invitations aren't just about a quote, they're also about building positive interactions with potential buyers. This can help increase customer loyalty.

Increasing Customer Satisfaction

Offering a special price to potential buyers can be a positive experience for them. This can create a good impression of your services and the products you sell.

In the face of intense competition in online businesses, the Checkout Invitation feature on Lazada is one way to gain a competitive advantage. By providing special offers to potential buyers, you can encourage them to take purchasing actions that can increase your revenue.