Groupon Indonesia Introduces New Website and Mobile Application for Android

Groupon Indonesia's commitment to continue to enliven the industry E-commerce in the country has been proven by the release of the application mobile devices based on Android. This step is taken to improve service and satisfaction to their customers in offering services deal unique every day. Not only that, Groupon Indonesia also officially introduced the display interface fresh new one for their site.

The Groupon Indonesia application itself is an application that provides daily deals mobile the first in Indonesia that makes it easy for users to be able to access a variety of services deal offered from the device mobile devices they. Previously, there was a Groupon application globally, but this is the first time there is a special application for Indonesian consumers.

“User trends E-commerce in Indonesia continues to increase, along with that customers demand easy access from notebook to computer smartphone and their tablets. With the presence of the Groupon Mobile application, we answer what our customers need quickly and continue to be committed to providing innovations and various interesting deals for them," said Indrasto Budisantoso, CEO & Country Manager of Groupon Indonesia in his press release yesterday (21/7/XNUMX). XNUMX).

The Groupon app is now available on Google Play Store and Indrasto revealed that this application will also be available on the iOS platform in the near future.

Users can access promo deal menus ranging from travel, electronic products, to favorite culinary places. By taking advantage of the “Nearby” and “Search” features, it is easy for users to find the best deals from the nearest location. Grouponers (the term Groupon loyal customers) who take advantage of the Nearby feature will be provided with information about deal Groupon which is near their position.

Interestingly, this feature can be combined with the Search feature. Grouponers simply enter Query of the desired thing in the Search column, then all deal related and available on Groupon Indonesia will be sorted based on the closest distance. This feature takes advantage of geotagging or GPS of the user's device which is not available via PC.

Indrasto also said that Food & Beverage is the most dominant category sought after at Groupon Indonesia, followed by the Fashion category which is mostly accessed by female customers.

With this application, Groupon hopes to capture more user interest, because with the concept of paperless redemption For Grouponers, it is enough to show the voucher code listed on the cellphone to be shown to the cashier at the store.

On the same occasion, Indrasto introduced the new look of the Groupon Indonesia website, which was previously dominated by green. Groupon now comes with a fresher and cleaner. The Groupon Indonesia site is the result of the acquisition of Disdus and displays 1000-1500 deals that air every day, including vouchers (in the F&B, beauty, health, education, photography segment), products (gadgets, household appliances, bags, shoes, clothes), and travel packages.