1. Startups

Grab and Garuda Indonesia Form Strategic Partnership

Connecting GrabRewards and Garuda Miles loyalty programs, implementing Grab for business

Today, (12/11), Grab and Garuda Indonesia officially signed an agreement to begin a strategic partnership. For users, this partnership will connect both loyalty programs. Previously, a similar partnership has been developed between Grab and Singapore Airlines in this early October.

Garuda Indonesia's customers can now enjoy Grab Gift vouchers for purchasing Garuda Indonesia tickets online. in contrast, Grab Indonesia's customers will get a chance to become Garuda Miles members and exchange Grab Rewards into Garuda Miles points.

Garuda Miles is a service product for Garuda Indonesia's loyal customers. It is reported to have more than 1.6 million members by 6 levels. Grab Rewards on the other hand are Grab's loyalty program.

"The partnership is Garuda Indonesia's continuous project to value its customers, particularly in providing more options to exchange Garuda Miles points. However, for Grab customers, by having Garuda Miles, customers can access partnership services and all airports worldwide. Data mileage can be exchanged into travel usage and other available benefits," Pahala N. Mansury, President Director of Garuda Indonesia, said.

Besides customers, the strategic partnership will be used in providing added value for Garuda Indonesia's employees. through Grab for Business, employees can now enjoy Grab for daily needs. Grab will also be an on-demand transport partner to maximize Cargo Garuda Indonesia's door-to-door services.

Ridzki Kramadibrata, Grab Indonesia's Managing Director, in his statement said, "Grab and Garuda Indonesia have the same commitment to constantly innovate and provide the best and safest travel experience to the customers. through Grab Rewards loyalty program integration with Garuda Miles, we expect our customers to have a meaningful and beneficial journey. We are glad to welcome the strategic partnership and will focus on continuously improving user experience by using our extensive service network."

- Original article is in Indonesian, translated by Kristin Siagian

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