Gojek Claims Performance "Milestone", Transaction Exceeds 127 Trillion Rupiah in 2018

Gojek's Founder and CEO, Nadiem Makariem said the gross transaction value (GTV) has increased by 13.5 times up from 2016 to 2018. In terms of nominal, it has exceeded $9 billion (around Rp.127 trillion) in 2018 and reached two billion transactions year in total.

Gojek has now acquired 1.7 million drivers, around 400 merchants, and more than 60 thousand service providers in Southeast Asia. The app has been downloaded over 142 million times.

According to the three researchers Makariem has mentioned, the Financial Times Confidential (2018), DailySocial and Jakpat (2018), and YouGov (2019), the entire report stated Go-Pay as the number one payment method in Indonesia.

"9 billion dollars for gross transaction has outperformed the competitors, although we just started expanding abroad. [..] Go-Pay, according to the three research institutions, is top of the list. Soory to clarify, what really matter is the impact . A real work rather than show off," he said yesterday (4/11).

Two of Gojek's main businesses, Go-Food and Go-Pay performance are also revealed. Go-Food is the largest service in Southeast Asia and at the third position in the world.

Go-Food's Chief Commercial Expansion, Catherine Hindra Sutjahyo said, Go-Food has win over Go-Ride as transportation service. Go-Food is said to develop four times bigger than GrabFood.

The number of its orders has reached 30 million per month in Southeast Asia, increased by 7 times from December 2016 to December 2018. 80% of Go-Food's orders aren't coming of big merchants, but SMEs. Delivery time in average is 27 minutes.

"Go-Food Merchants has reached more than 300 thousand, 125 thousand in April last year. It's countable, the monthly growth," she said.

Aldi Haryopratomo, Go-Pay's CEO added, since walking out from Go-Jek's ecosystem, the rate has gone up 25 times since the first time it was introduced. It encourages Go-Pay as the most popular e-money service in Indonesia according to three different research institutions.

Go-Pay is now partnered up with 28 financial institutions, accepted by more than hundreds of thousands of merchants in 370 cities in Indonesia. Go-Pay infrastructure is supported by various services, including Spots - an online multifuction cashier app.

Spots can receive Go-Food's orders, Go-Pay's payment, print the bill, and create daily reports of various kinds of payment methods. Midtrans payment gateway also support online merchants to receive payments from many kinds of financial institutions.

Declaring an "open war"

Makariem implicitly quipped, and questioned Grab's claim of many issues. for example, Grab's market penetration in Indonesia, and great app.

He claims Gojek as the first super app in the world. Not only one app, there are three apps that have been developed. those are Gojek end user app for transactions, Go-Biz (rebranding from Go-Resto) for SMEs merchants, and Gojek Drivers for the drivers.

"We have the first super app in the world consists of big pillars, each to be explored further. Those are human transportation, logistics, payment, and fintech."

These pillars, he added, are proof that local concepts can benefit, not only Indonesia, but also for all around Southeast Asia. However, Gojek has just'got out of the cage'.

He also mentioned, the war was started from the time Gojek received US$2 million in funding, meanwhile Grab has reached US$250 million. Gojek is considered as the main power due to understanding of user's demand and aware of consumer's opinion.

"Therefore, being the largest is important, but not the priority. What matters most is Gojek's real impacts to public. Win over Indonesia, in Southeast Asia. [..] We're glad to accept new challenges [from Grab] that is why we always create new innovations everyday," he added.

Another advantage is, Gojek started from two-wheeler transportation, which creates efficiency. Drivers can work all day long, picking up people, delivering packages and food, also offering Go-Pay top up. He said the driver's income has outrun Grab'with.

Support from investors are essential. He claimed, every time they did fundraising, it was always going well, effective and successful. The investors are also diverse of various classes.

Regarding decacorn status, Makariem argued that valuation is not for public information due to the company's culture.

"Our culture is not to celebrate ourselves. Let people celebrate. Valuation is important, but not everyting. What matters the most is the numbers, the impact to the country we are proud of, Indonesia," he said.

- Original article is in Indonesian, translated by Kristin Siagian