Getting to Know Cloud Kitchen, a Trending Culinary Business Concept

Current technological advances have brought many innovations in the business world, including in the F&B business (food and beverages) or culinary. One of them is the existence of a new concept in the culinary business, namely the cloud kitchen.

The concept of a cloud kitchen business or cloud computing-based restaurant service is currently being cultivated by culinary business actors. This service is said to be able to help SMEs in developing their culinary business.

The following will explain what is this new business concept that is currently trending, and what are the benefits for MSME actors? Check out the explanation!

What is Cloud Kitchen?

Cloud kitchen or often also called ghost kitchen is a business with cloud computing-based services created for culinary business. This cloud computing-based restaurant service is usually offered by a certain business unit for rent to culinary businesses.

The concept is to operate a kitchen that focuses on food delivery services only. This business does not provide a dine-in service. However, culinary business actors as tenants will receive facility assistance from service providers.

The facilities provided by this cloud computing-based restaurant service provider are complete. Starting from technological facilities to shared kitchen facilities that are used to cook various menus from various restaurants.

Why MSMEs Need to Join Cloud Kitchen?

For SMEs, joining a cloud computing-based restaurant business can have an impact on business development. One of them, can save operational costs incurred when you want to start and advance your business.

MSME actors do not need to spend big, such as buying equipment and renting a place. Launch Kontan.co.id, cloud kitchens can help SMEs save operational costs of up to 70% to 80% of their total investment costs.

In addition, MSME actors can also serve consumers faster because the kitchen infrastructure is ready. That way, SMEs can potentially reap even greater profits.

Virtual Kitchen Options for SMEs

For culinary MSMEs who are interested in the business concept offered by cloud kitchens, now in Indonesia there are various business units that offer these services. Some of them, viz GrabFood Kitchen and Kitchen with GoFood.

In addition to the two virtual kitchens that are worked on by well-known technology companies in Indonesia, other virtual kitchen services can be found including Everplate, YummyKitchen, Kita Kitchen, Telepot and Eatsii.