1. Startups

Shopify Provides Various Exclusive Services For Indonesia and Will Launch Android Application

August lalu Shopify, a service that provides an online shop platform, officially operates in Indonesia. To continue to increase the number of sellers from Indonesia, Shopify continues to provide many interesting facilities, services and programs. We spoke with Brennan Loh, Shopify's Head of Business Development during his visit to Jakarta last weekend. He said that the interest in Shopify in Indonesia came from various sellers with different variations.

To date, Shopify says it has helped more than 70.000 online retailers and generated more than USD 200 million, worldwide. According to Brennan, the most e-commerce sites in the world are those that sell clothes, but in Indonesia, Shopify users come from various types. Not only selling clothes, but many also sell bags, crafts, accessories and even groceries. This phenomenon is almost the same as what he saw in North America and Europe.

“Indonesia has several marketplace good ones like Tokopedia or Tokobagus, but they also need somewhere to sell brand their own, their website that is integrated with social media such as Twitter, Facebook, or Instagram. So in a short time, a lot entrepreneur use Shopify as their medium of selling.”

Brennan believes when a business gets bigger, they will need a more sophisticated tool, creating an online store with domain personal with complete features. “We are not trying to replace Facebook or Twitter, but complement the needs entrepreneur,' continued Brennan.

Shopify's e-commerce platform presents contemporary designs, templates, easy, rich in features and security, with prices ranging from 182 thousand rupiah to 693 thousand rupiah per month.

For users in Indonesia, Shopify strives to provide various interesting services. One of them, currently specifically for Indonesia, Shopify has been integrated with payment gateway provider Doku. Business owners also have the option of incorporating tax and shipping rates into the checkout process for added convenience.

At the same time, Shopify's partnership with courier service First Logistic in Indonesia allows business owners to manage their online orders without the need to develop customized software. “Shopify is collaborating with First Logistics which makes it easy to ship goods for customers merchant from Jakarta to Bali.” Integrated logistics services and online payments Shopify is also expected to make it easier for SMEs to start their business.

The Shopify app also gives it an edge over other online retail stores by offering marketing, SEO boost, sales, trend tracking, inventory management, integration on Facebook and more. For shoppers, Shopify gives them the flexibility to browse retail stores and make purchases from smartphone they .

Shopify also offers convenience for merchants to be able to manage their online stores via tablets and smartphones. He also said that in the next few months he will release the Android version of the Shopify application. "It's interesting how entrepreneurs are always looking for ways to sell their products including through smartphone messaging services."

“The next generation will know the internet, unlike the previous generations, which are through desktops. They will get to know the internet for the first time through mobile phones. So it's important for us to create platforms for PCs, tablets, and smartphones. So an integrated website is very important, not only for merchant who will be able to manage their stores on the go, yet shoppers will still be comfortable with a streamlined product page that is adapted to smaller mobile displays.”

According to Brennan, the latest breakthrough that Shopify will make is collaborating with payment providers in Indonesia such as Doku to make all transaction processes that occur on mobile phones very easy. “If you want to pay, customers only need to enter their ID and Password just."

Responding to competition with similar services from within the country, Brennan said that the advantage of Shopify is that the server is adequate to handle traffic large, as well as features and services that continue to grow and can be directly felt by merchants.

In addition to various special services for Indonesian merchants, merchants in this country can also enjoy various value-added programs for free aimed at Asia. Among them are Yotpo, a social review application that is useful for making it easier to give reviews, an Autopilot application that automatically creates weekly campaigns, a Courier Advisor application to calculate delivery times, and others.

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