DJI Opens Its First Retail Store in China

In the era of all-round sales online In this case, building a physical store may feel like a waste of money. But that's what DJI does. Manufacturer drone The Chinese origin recently opened the shop retail his first physical in his hometown, Shenzhen.

This shop is magnificent. The building area is 800 square meters, and the construction is based on the concept of a circle, indicating the rotating shape of the propeller drone made by DJI. There are a number of special zones inside: there is a theatre, lounge, counter repair and demonstration area.

Not like shops retail owned by Apple, Samsung, and so on, this shop owned by DJI can't be used as an event hands-on making, for the visitors. DJI assigns a number of experienced pilots to demonstrate the capabilities of each drone-his. This is understandable because I'm sure no visitors want to be rammed drone as a result of other visitors trying to fly it for the first time.

Nevertheless, this shop will still be an exhibition venue of the line drone owned by DJI. The main thing is the line Phantom 3, Inspire 1, Matrice 100, Guidance and Spreading Wings. non-productdrone type gimbal Ronin and 4K camera Osmo will also be sold directly in this shop.

DJI itself is often touted as the Apple of the industry drone, and store presence retail This premiere seems to be further solidifying the title. If you don't believe me, just look at the photo below and notice the resemblance to what happens when a new Apple Store is opened.

Sumber: DJI and PR Newswire.