6 Levels of Startup Business You Must Know

You need to know that in running a startup business there are several levels, these levels being an indicator of the valuation value of a company. Here are some levels that exist in a startup business:

1. Cockroaches

The first level is cockroach, which in Indonesian is also defined as a cockroach animal. This is because the company is still in the early stages of the startup ecosystem, its characteristics are characterized by low company expenses and a fairly messy organizational structure.

Startups that fall into the cockroach category have a valuation value of less than USD 10 million or less than Rp 14,7 billion.

 2. Pony

Then proceed with the second level, namely pony, at this level the competition that occurs in the startup business is more competitive. Lack of resources, tight market competition and massive company growth are the main factors. Startups that fall into the Pony category have a valuation value of more than USD $ 10 million - USD $ 100 million.

3. Centaurs

Centaurs is a startup business tier that is embedded for companies that have a valuation value of around USD $ 100 million - USD $ 1 billion, according tohttps://dailysocial.id/post/startup-centaur-indonesia-2020 there are 70 startups that enter the centaur business scale in Asia. In fact, 27 startups are from Indonesia, some of them are halodoc, sociolla, funds, teacher's room, akulaku, kredivo and blibli.com.

 4. Unicorn

This type of fourth level may be one of the startup levels that is quite familiar to our ears, because in the past few months it is being intensively reported that there are several startups from Indonesia that have touched this level.

At the Unicorn level, the valuation value used as an indicator is USD $ 1 billion – USD $ 10 billion or if converted to IDR 10,47 trillion. A national startup company that is included in the unicorn category is Gojek, Tokopedia, OVO, Traveloka, JD.id and Bukalapak.

 5. Decacorns

One of the factors that influence the movement of a startup company is investors, the bigger the assets of the investors, the bigger the startup will be. As for the decacorn level, the valuation value of a startup company is USD $ 10 billion to less than USD $ 100 billion.

The latest news says that gojek is currently officially included in the decacorn level with a valuation of USD $ 18 billion or IDR 257 trillion.

6. Hectocorns

The last level is hectoron, the valuation value of startup companies that enter the hectocorn level is USD $ 100 billion. Currently, one of the startup companies that is included in the hectocorn level is Alipay, this Chinese company has a valuation value of USD $ 150 billion.

This is information about 10 terms that are familiar in the startup world and 6 types of classifications that exist in the startup industry, in this case startups are included in the category of startup companies that are developing. Therefore, the use of terms that exist in the startup world may sound a little foreign, as for someanother popular term in the world of digital startups.

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Disclosure: This article was written by Dhea Alif