Zalora Program Influencer Content Idea Tips, Earn More Cash!

Role an influencer and also affiliate very important in promoting a product platform. This kind of marketing system is called affiliate marketing, namely developing a business using the directional socialization method.

A an influencer nor affiliate will get a commission if the linked product is successfully purchased by consumers. Influencers can make money without having to produce the goods.

However, the problems encountered are often para affiliate or an influencer confused about how to attract the attention of the audience so they want to "click" the link that we link or share and buy products. Maybe some of you can try some of the ways that we share in this article.

Affiliator and Influencer Content Idea Tips

• Knowing the Target Audience

Marketing affiliate requires the ability to understand what your audience needs especially followers on social media, and you meet those requests. You can better understand your target demographics, such as your followers' age, gender, marital status, occupation, and more. Once you know your target demographic, you can start creating an affiliate marketing strategy tailored to them.

• Expanding Platform Network

This strategy gains results by spreading your affiliate link to a wide range platform, not only social media, but you can share via website, blog, channel chat and your email list. You can take advantage of social media channels, such as Instagram, YouTube, Twitter and Pinterest.

Content that works well across multiple social media platforms will bring your target audience wider in reach and you will be able to reach the right audience.

• Processing Old Content

Repurposing old content will expand your marketing reach by attracting followers you may have missed. This is also a great way to share with new followers. You can reuse and update existing content, for example create Reels or TikToks that refer to your YouTube videos, use more meaningful sentencesimpact from old posts to write posts to various platform, you can also repeat the method on popular affiliate content that you have used.

You can try to change the color, size, make, and link button positions, add new photos or replace old ones, and use relevant or strong words around affiliate links.

• Create Product Reviews

Instead of just showing product photos, it would be much better if you review the product, so it will be much more realistic because it is based on personal use and is more honest.

Audience will skip accounts affiliate if you feel the content that you present is too visible to promote or market. They will be more interested in content that is more relevant to their needs or honest review, then you can create content by explaining that you have used the product for a long time and in your daily life you also use the product.

• Follow Trends

Apart from processing old content, what is no less important is following what is currently trending. Trends will continue to change over time. Viral content will also continue to exist. You must understand the algorithms of each platform, so that the content presented is always up to date fresh 

• Self Branding

Personalizing yourself will leave a strong impression on your audience. If your target audience is housewives, you can create daily content at home. That way your self-branding and the content you convey will be more focused on the target audience. Self-branding is important because it will differentiate an influencer one another.

• Take advantage of Zalora Services

Zalora provides various kinds of advertisements that are displayed on Zalora's pages. Zalora provides a promo in the form of deals  found on your Zalora page. You can take advantage of it by sharing unique links on various platform that you use.

If you still haven't found what campaign is suitable for promoting on social media, users can generate Deeplinks that can be directly directed by the audience to the appropriate page. One of Zalora's other features, namely Zalora's Product feed is aimed at websites web aggregator, which functions as a place for accessing product catalog needs that have been provided by Zalora.

Also take advantage of the vouchers available at Zalora to get the maximum discount on shipping costs and product discounts so that the audience is interested in buying.

So, those are the content idea tips that you can try as a Zalora Affiliator or Influencer. You can schedule content uploads regularly so that you get maximum results. Good luck!