Zoomcar Allocates 366 Billion Rupiah to Develop the "Car Sharing" Business in Indonesia
In its debut, Zoomcar partnered with OTO as a strategic partner for new user acquisition
zoomcar, original marketplace car-sharing platform India, announces partnership with AUTO, startups end-to-end automotive solutions, in the context of user acquisition (host) AUTO. Para host Later, they can take advantage of additional income by registering their four-wheeled vehicle on the Zoomcar platform.
Zoomcar itself officially entered Indonesia in March 2022, after leading the car rental market in India in 2013. Here, Zoomcar appointed Tessa Karina as Marketing Head who is responsible for developing the business.
In an official statement submitted (12/8), OTO users can get additional income of up to Rp. 10 million per month if they register their vehicle with Zoomcar. Eligible users (guest) can order these cars for his benefit.
To be host in Zoomcar, users simply register themselves to get a car health check during the process . This examination is complementary and free of charge. After that, the car is fitted with a monitoring device to ensure the safety and security of the car by monitoring the driver's behavior while driving his vehicle.
After the installation process of the monitor is complete, the car is registered on the platform and host can get additional income as soon as the car is successfullybooking. Zoomcar will credit its earnings to the bank account host.
Through this business model, Zoomcar is trying to change the capacity of idle vehicles by renting out private cars so that they can be used as well as possible. Apart from providing income In addition, Zoomcar can also be used as an alternative to reduce road congestion and pollution in urban areas.
Zoomcar Indonesia Marketing Head Tessa Karina said that this strategic partnership will not only benefit Zoomcar and OTO, but at the same time it will also provide easy access for people. hosts Zoomcar in the future.
“I feel confident that a partnership with one of the Dealer This largest car in Indonesia will further support our business and also benefit our customers," he said.
OTO President Director & Group CEO Gaurav Gupta added that the partnership between the two companies is a concrete form of providing solutions for vehicle users who want to earn direct income. In addition, what OTO has to offer so far is also in line with the program provided by Zoomcar because it makes it easier for vehicle renters in Indonesia.
"This collaboration is expected to give a new color to the country's automotive industry, as well as new business opportunities for the community, especially car users."
Allocate 366 billion Rupiah
Zoomcar's commitment to developing the market in Indonesia has proven to be quite serious. The company has prepared funds of $25 million (amounting to 366 billion Rupiah) ready to be disbursed for business expansion. Previously, the company received funding through private placement $92 million led by SternAegis Ventures and participation from the world's leading fund managers and institutional investors.
The fresh funds were used to develop Zoomcar's business in India, several markets in Asia, and the Middle East and North Africa (MENA) region. Also, strengthen IoT technology, machine learning, computer vision, and Zoomcar Mobility Services, a mobility solution for SaaS-based businesses, aimed at original parts manufacturers and enterprise enterprises. The entire investment is driven to improve the user experience.
The company currently has more than 20 thousand registered cars in all of its operational countries. Zoomcar with a new solution that is slightly different can provide a breath of fresh air for car owners. They compete with Share Car (ASSA), Movic & TRAC (Astra Group), which are incumbents in the automotive industry, as well as startup levels such as Clover. The names have not been counted Grab which now provides car rental solutions in the application.
In Indonesia itself, bisnis car marketplace well developed with C2B2C business model. Several platforms that have served this market include Carsome, Carro, Moladin, OLX Autos, OTO, to the most recent one is Broom. Apart from providing a platform, they also act to buy and sell used cars directly from/to customers.
In the industry of buying and selling used vehicles, there are still a number of classic challenges faced by the perpetrators. Starting from market fragmentation, price transparency, product inventory, inspection system, to ease of financing. Each game competes to present the best solution in solving the issue.
OTO so far has comprehensive automotive solutions, not only listing buying and selling of cars and motorcycles, also provides vehicle inspection, information portal and financial solutions. OTO does not only operate in Indonesia, but also in 26 other countries. The company is an entity of Girnar Software Pvt Ltd which oversees Cardekho, Zigwheels and Gaadi, India's largest automotive portal.
OTO has also launched Android and iOS apps under one common app for 27 countries, namely the “Oto” app, offering a new experience in searching for four-wheeled and two-wheeled vehicles through the app.