What is Sinbad, a B2B E-commerce Platform that Offers Competitive Prices

Sinbad is a B2B e-commerce platform (business to business) which focuses on supporting retail stores such as shop owners to meet store needs. The way it works is that the shop owner can order products online online on this platform for sale in his shop.

This platform allows retail store owners to shop for products for their stores at wholesale prices and the lowest rates on the market. With Sinbad, retail store owners can connect directly to pincipal brand or major distributors.

The following is a further explanation regarding the Sinbad B2B e-commerce platform along with the background, the products provided, how to use it and the benefits for retail shop owners who join.

What is Sinbad B2B E-commerce Platform?

Before getting to know more about the Sinbad platform, it is necessary to first know about the B2B e-commerce business model that this platform runs. B2B is a business model in which activities or transactions in e-commerce occur between business people. In this context, manufacturers or distributors with retail store owners, dropshippers and similar business people.

The Sinbad platform itself has a mission to empower retail stores in Indonesia through the technology it provides. The startup, which was started in 2018 by Emilio Wibisono and Jabert Hachchouch, also wants to simplify the supply chain in Indonesia, by making it easier for traders and suppliers in the procurement process.

This company claims to have more than 5 thousand total SKUs or products from more than 80 brand supplier. Sinbad is also said to have reached more than 150 cities for the distribution of its chain of stores and suppliers.

Not only the convenience of shopping at competitive prices directly from suppliers, Sinbad also offers easy shopping with the pay later feature (paylater). The rest, there is not much other information that can be extracted about Sinbad's achievements since his establishment until now.

Products Provided by Sinbad

The majority of the product categories that Sinbad sells are FMCG (fast moving consumer goods) or daily necessities products that can be sold quickly at relatively low prices. All products on this platform are supplied by the main principal brands.

There are also product categories at Sinbad, the details are as follows:

• Food, which consists of snacks, sweets, chocolate, cereals, peanuts, canned foods, instant noodles, jams, honey, oil, flour, and frozen foods.
• Beverages, which consist of mineral water, soft drinks, energy drinks, yogurt, coffee, tea, and flavored drinks.
• Milk Diary, which consists of various types of dairy products such as condensed milk, baby milk, maternity milk, and powdered milk.
• Toiletries and body care, consisting of bath soap, shampoo, conditioner, deodorant, facial soap, lotion, mouthwash, and toothbrush.
• Baby care and food, which consists of baby food, baby shampoo, baby soap, baby oil, baby cream, baby powder, and diapers.
• Pet food and supplies, consisting of dog food, cat food and treats.

How to Use and Advantages of Sinbad for Retail Stores

For retail store business players who want to get their store product supply from main distributors, they can order online on the Sinbad platform, with the following steps:

• Download and install the Sinbad app from Google Playstore.

• Register by entering your shop details.
• Next, verify and activate your account via WhatsApp.
• Place a stock order for your store in Sinbad.

There are also several advantages for retail shop business actors as Sinbad users, which are promised by this platform, including the following:

• Sinbad works closely with major suppliers to offer the best market prices for retail store businesses.
• This platform provides a wide range of genuine products directly from authorized suppliers.
• Reliable delivery that is tracked and on time to serve the needs of store customers.
• Flexible payment methods that can be made in cash and non-cash.

Actually, the solution offered by Sinbad is not new in Indonesia. The company competes directly with other players, such as GudangAda. Credibook (CrediMart), Ula, Warung Pintar, GoToko, Dagangan, and others, to make it easier for shopkeepers to shop.