Warung Pintar Increases Partnership, Collaborates with OVO, Go-Pay, and Flock

Entering the age of one year, Smart Shop announced the achievement of 1000 kiosks in the Greater Jakarta area. This growth is claimed as an achievement for startups that are committed to increasing the income and quality of traditional warungs in Indonesia.

To provide more benefits to traditional shop owners, Warung Pintar has added partnerships with OVO and Go-Pay for cashless payments. Meanwhile, to hold brand For those who want to carry out marketing activities using smart shop outlets in Jabodetabek, Warung Pintar partners with Flock, a service creative agency.

Advertising platform for FMCG brands

The partnership with Flock was deliberately presented by Warung Pintar to provide opportunities for brand, particularly FMCG, conducts marketing activities with relevant target markets. For shop owners, this partnership will increase income through the Warung Pintar platform.

"With the technology we have, all data can be accessed.track in and track out by brands easily. Ads can be more targeted and can be customized by the brand according to needs," said the Co-Founder & CEO of Warung Pintar Agung Bezharie Hadinegoro.

Later the advertisements that appear in each stall will be adjusted to the location, weather, and existing trends. The medium used later is television. The plan is that advertising media in all Warung Pintar partners will be able to live soon.

"The plan is that there will be more than 30 brands that are ready to advertise on Warung Pintar. Most of them are FMCG companies that want to reach more target users," said Flock CEO Ivan Hady Wibowo.

Focus as supply chain leaders traditional shop owner

As a technology company, Warung Pintar is increasingly focused on providing what partners want, in this case the owners of traditional stalls. These needs are then used by Warung Pintar as a supply chain leaders by establishing a warehouse that serves to accommodate the goods ordered by the shop owner.

"Currently Warung Pintar has begun to target supply chain leaders because of the needs of shop owners who often have difficulty buying the products they need. By cooperating with relevant partners, we strive to meet all the needs of these stalls," said Agung.

Warung Pintar noted that so far it has been able to increase revenue from Warung Pintar partners up to 37%. With 34 principal partner Currently, Warung Pintar provides around 370 products. Meanwhile, there are four thousand traditional stalls that have registered to become partners throughout Indonesia. 70% of requests come from the Greater Jakarta area.

"We still have plans to expand outside Jabodetabek. Of course we choose a suitable locationast growing with approach network entrepreneur who have the desire to move forward," said Agung.