UI (User Interface): Definition, Functions, and Characteristics

Have you ever come across a bad looking website or app? It sucks, doesn't it? Definitely confusing and difficult to use. Therefore, a website or application must pay attention to the appearance of the user interface (UI).

But do you know what a user interface (UI) is? Don't worry, in this article you will learn about the ins and outs of the user interface (UI). Let's look at the following explanation below!

What is a User Interface (UI)?

Interface (UI) is a visual display of the product that connects the system with the user (user). This system can be a website, application or other.

UI or user interface is a screen that contains shapes, colors, and fonts that are designed to be as attractive as possible. Well, because the UI is the product display that is seen by its users, it must look attractive.

In short, UI is a must watch. The analogy goes like this. The front page of the house shows the house, location pintu front and windows. Well, the UI is the look of the house that you see.

UI layout is common in operating systems, apps, websites, and blogs. UI appearance on applications and website pages must be attractive and adapted to mobile devices.

User Interface Functions

In fact, UI is important to meet user expectations and effectively support website functionality.

A well-executed UI can also facilitate effective interaction between the user and the program thanks to contrasting graphics and a clean layout.

Well, not only that, the UI also has several functions that can provide benefits for the company.

What are you curious about? According to Include Help and Indeed, here is a list:

• Increase company sales.

• Accelerating the progress of business growth.

• Provide a clear and qualified information structure.

• Improve the aesthetic quality of the site or application.

Characteristics of a Good User Interface (UI).

If you want to create an application, website, blog, or other digital product, you also need to make sure that your visitors like the UI. To ensure this, you need to know the characteristics of a good user interface.

The following explains what characteristics are needed to create a good UI design.

1. Clear and concise

A good website must have a clear user interface. However, you should also pay attention to the compact design. If you make definitions and explanations too long, your site will look cluttered.

Visitors will also spend time reading your website description. Give an explanation as short as possible and not too long.

2. Responsive design

Responsive web design allows visitors to view your website properly on various devices such as desktops and mobiles.

Simply put, when a website visitor opens your website on their mobile screen, the website display will adjust to the resolution of their mobile device.

An unresponsive design makes it difficult for visitors to view your site's content. Especially if your site is also an online buying and selling site. Visitors can immediately leave the site.

3. Structured information

Have you ever seen a design exhibition that is very crowded and full of information but is not well organized? Unsightly.

Creating a structured UI display can be done by selecting the appropriate font and color. You can increase the font size for some of the highlighted information. To avoid duplication, don't include too many unimportant elements that make it look messy.

4. Consistent

Consistency in the design of laws helps users understand the look and feel of your website. Users can learn what buttons, icons and tabs do on your website.

If your site layout is inconsistent, users will have to learn about this feature from scratch. Some website pages should have a layout that is not too different.

5. Good color contrast

A very important element in UI design is color. Color selection in UI design is very important. Websites with almost the same color will definitely make it difficult to convey the information they convey.

For example, if you choose a white background, make sure you use a font color that contrasts with the white. If not, the user will have difficulty reading the information on your screen.

Instead, use the appropriate color combination to clarify the information you are conveying.

6. Intuitive

UI design screens are considered good if the design is intuitive. This means they don't have to think about what they are doing when using your digital product.

Therefore, the designer must consider how users will interact with your product and minimize the time spent using the product. This allows users to use your product without having to ask to use it.