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Sri Sultan Hamengku Buwono X Inaugurates Disabled Friendly Tokopedia Care in Yogyakarta

To increase consumer loyalty, the GoTo group inaugurated the disabled-friendly Tokopedia Care in Yogyakarta.

The Tokopedia Care user service center was inaugurated in the Special Region of Yogyakarta (DIY) on (15/06). With this inauguration, Tokopedia is trying to strengthen its service base for consumers in the Student City as well as to spread jobs for the best digital talents.

Besides being attended by Tokopedia's Vice-Chairman and Co-Founder, Leontinus Alpha Edison, as well as Tokopedia's Senior Vice President of Sales Operation and Product, Rudy Dalimunthe. This event was also officially inaugurated by the Governor of the Special Region of Yogyakarta (DIY), Sri Sultan Hamengku Buwono X.

“The DIY government appreciates Tokopedia for establishing Tokopedia Care in Yogyakarta. Hopefully this user service center can continue to provide the best solutions for the community. The presence of Tokopedia Care Yogyakarta can also provide job opportunities for the best talents in DIY, including women and people with disabilities,” said Sri Sultan Hamengku Buwono X.

Leontinus revealed that the reason behind the establishment of Tokopedia Care in Yogyakarta is that the number of Tokopedia consumers in Yogyakarta has doubled during the first quarter of 2020. So, the presence of Tokopedia Care can make it easier for DIY people to get the best service.

In addition, Tokopedia Care Yogyakarta provides the widest possible job opportunities for DIY's best digital talents and has succeeded in empowering more than 900 digital talents, including women and people with disabilities.

"As an Indonesian technology company, talent is the company's biggest asset and Tokopedia believes that anyone can play a role in the effort to realize the big mission for Indonesia, namely digital economic equality," explained Leon.

Increase consumer loyalty through Tokopedia Care

Sebagai marketplace largest in Indonesia, Tokopedia also prioritizes artificial intelligence (AI).Artificial Intelligence) in every initiative, including the Tokopedia Care service.

"Tokopedia is the first Indonesian technology company to implement digital" customer service or fully digital-based user services,” added Rudy.

Meanwhile, the Tokopedia Care service is a manifestation of the GoTo Group's business strategy to increase consumer loyalty in transactions in the GoTo ecosystem. Through this service, Tokopedia users can access and resolve any problems quickly, accurately and transparently through the 24/7 Tokopedia Care service available through various digital channels, including chatbots, live chats, social media, Email to the resolution center.

By always giving the best efforts to its users, Tokopedia has succeeded in achieving awards throughout 2021. Some of them are the Indonesia Customer Service Quality (ICSQ) Award 2021, Contact Center World 2021 (Asia Pacific Level), Contact Center World 2021 (Global Level) and CX Excellence Asia Award 2021 in various categories.

Encourage an Inclusive Work Environment

Meanwhile, to support an inclusive work environment, Tokopedia Care Yogyakarta is equipped with a number of facilities that support the productivity of teams from various backgrounds.

“The Tokopedia Care building has a disability-friendly infrastructure. Starting from special tables for wheelchair users, special pedestrian paths, platform elevator vertical to prayer rooms and restrooms specially designed for the disabled,” said Tokopedia's Senior Vice President of Sales Operation and Product, Rudy.

Then to make it easier for Yogyakarta MSME actors to develop their businesses, Tokopedia Care will later be equipped with Merchant Engagement Hub which can be used for MSME players to gather, consult with the Tokopedia Care team and participate in various other educational programs.

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