TokoBagus Releases New Display, Aims for a 200% Traffic Increase

One of Indonesia's e-commerce giants, Good store, recently updated its web interface and claims a more intuitive and user-friendly User Interface. Arnold Egg, Chief Executive Officer Good store stated that this revamp was carried out based on input from Tokobagus members, whose number reached 1,7 million people and 10 million visitors each month.

At first glance, it may not look different from the previous version, but when you start using the service, you can see that this revamp makes Tokobagus look more comfortable and intuitive. Even Arnold is optimistic that this revamp will be able to increase Tokobagus's traffic by up to 200%. Although I'm still confused about why Arnold still chooses traffic (and not revenue) as his main target, it seems understandable because most of the Indonesian market is still in the stage of education about e-commerce.

Tokobagus is indeed on fire in marketing its products to the Indonesian people, both through online campaigns but also investing quite a lot for campaigns through television and radio. It seems that Tokobagus is quite optimistic about the future of the internet consumer market in Indonesia, and of course it is supported by solid facts.