1. Startups

This is Tokopedia's plan after pocketing IDR 1,2 trillion

Success in setting a record for the largest investment in the history of the Indonesian startup industry some time ago, platform online marketplace, Tokopedia apparently they are preparing a big plan in utilizing the US$ 100 million or equivalent to Rp 1,2 trillion that has been invested his pocket now. What kind of plans does the startup fronted by the young entrepreneur William Tanuwijaya have?

A glimpse of what happened last October. At that time, unexpectedly and without the slightest rumors circulating, Tokopedia surprisingly officially announced that it had received funding of US$ 100 million, led by Sequoia Capital and SoftBank Internet & Media. Suddenly, this investment made Tokopedia the only local internet company that succeed print investments reaching hundreds of millions of dollars.

It didn't take long, although at that time Tokopedia did not have a clear target direction for capital utilization, this time Tokopedia openly wants to advance as the largest internet company in Indonesia, one way is by building an office like Google's head office, the Googleplex. At least that's the dream that was conveyed by William Tanuwijaya recently.

As in the news on Liputan6 today, William Tanuwijaya has a big dream on a local startup scale. He said that by having a capital of trillions of rupiah, Tokopedia wants to fatten the company so that it can accommodate thousands of employees with office buildings that are certainly magnificent.

"I want Tokopedia to be able to provide employment for up to thousands of people later. At the moment we only have around 150 employees," William said, quoted from the same source.

The 'noble' step of William and his team to grow the company, which also means creating new jobs, certainly deserves to be welcomed positively. Maybe this is what can be called the success of the entrepreneurial concept which can not only be successful in doing business independently, but also can give birth to jobs that are beneficial for many people. Then what about Tokopedia's online business strategy after having this large capital?

Apparently, in William's eyes, the concept currently running by Tokopedia will be maintained for the next few years. The concept of Tokopedia itself from the beginning has predicted itself as a 'Digital Mall', where the marketplace platform it carries is filled by various partners merchant and run a business model by installing paid merchant facilities with features Gold Merchants. However, he did not dismiss other internet-based services in the future.

"Probably going to focus for two years on digital mall before. In the future, it will come in other forms, to be honest, I was inspired by Google, which initially focused on the search engine, then expanded and has various other products that are widely used by people," William added as quoted from Liputan6.

With the plan supported by this large capital, as fellow startup activists, of course we can't wait to see what Tokopedia's performance and performance will look like in the coming years. Using rough calculations, if fully realized, Tokopedia's plan will cost quite a lot of the Rp 1,2 trillion 'cash'. Hopefully, of the many plans that are designed now and in the future, it will not be a meaningless waste of money, especially for the Indonesian startup industry.

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