Samsung Pay Officially Partners with Funds and GoPay

Having previously been introduced in early 2019, Samsung Pay inaugurated a strategic partnership with Dana and GoPay for Samsung smartphone users in Indonesia. To the media, Samsung Electronics Indonesia's Head of Product Marketing IT and Mobile Denny Galant claimed that the presence of Samsung Pay had previously been welcomed in various countries. In Indonesia, Samsung Pay collaborates with Dana and GoPay which are considered to have positioning powerful and popular e-wallet platform in Indonesia.

"Our main goal is to provide easy service to users. There is only one access and a quick and easy way to use the camera, the payment process using Dana and GoPay can be through a Samsung smartphone."

All Samsung smartphones launched in 2019 can automatically take advantage of Samsung Pay automatically pre-installed. For other series, you can also take advantage of Samsung Pay by downloading the application, as long as the OS version of the smartphone is Android Pie. Samsung Pay only serves as an access, not an electronic wallet issued by Samsung.

"We are trying to make it easier for users who currently use a lot of digital wallet applications. Based on Kadence Indonesia's research in 2019, as many as 57% of smartphone users already have electronic money in applications or physical cards," said Denny.

Samsung itself currently claims to own 70% market share for the premium series. This amount can be used by Dana and GoPay to expand services while increasing the number of users. For now, Samsung Pay with Funds can already be enjoyed by users, while for GoPay, it can only be launched in early 2020.

Fund security guarantee

Users who want to enjoy Dana account access on Samsung Pay, do not have to download the Dana app. In the Samsung Pay app, the Dana platform integration is complete with payment options, transfers and more.

Users no longer need to open the Dana application if they want to make payments. Only with camera access, the QR Code requested for payment processing can be directly accessed.scan and will automatically be connected to the user's Fund account.

"As global player which already has a large number of users, we see this collaboration as very beneficial for Dana. In accordance with the mission and vision of the fund, it makes it easier to spread cashless society in Indonesia," said Dana's CEO Vincent Iswara.

In terms of security, Dana guarantees that all layered processes have been implemented, so that Fund account owners don't have to worry about the open access contained in Samsung Pay.

Following the collaboration with Dana and GoPay, Samsung Pay also has plans to establish partnerships with other e-wallet platforms.