1. Startups

Financial Record Application Business Opportunity for Warung

Its long-term mission is to be a fintech service or its supporters

According to data published by BPS, as of 2018 there are around 64,2 million MSME units throughout Indonesia. This large amount becomes a potential market share to work on.

According to investors, from several the interview we did to venture capital in Indonesia, one of their targets is startups that develop solutions to empower MSMEs – usually in the form of SaaS.

Among the variants of the developed application or service for SMEs, one that is on the rise is a business financial recording solution. The goal is to help small entrepreneurs record incoming and outgoing money. The developers deliberately target micro-small businesses, such as shop owners or grocery stores, under the pretext that most of them still use the manual recording model with books – some don't even do it.

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