1. Entrepreneur

These 5 Types of Online Business Applications Help Businesses Go Digital More

In running a business, the use of digital technology can simplify business operations. Moreover, currently there are many applications or digital platforms that support business. Thus, it is increasingly supporting the business towards 'going digital'.

Various types of online business app has been available with a variety of services. Starting from buying and selling services, payments, accounting and bookkeeping, shipping goods, to branding and marketing.

The following are some applications that can be used to support online business operations, which are grouped based on the services they offer.

1. Buying and Selling Applications via Marketplace

Marketplace is a digital platform that brings together sellers and buyers online. Sellers can offer their goods on this platform without having to open a physical store, as well as buyers can get the desired product without having to leave the house.

There are also marketplace applications that online businesses can use, including:

  • Tokopedia

Tokopedia become the number one marketplace in Indonesia today. This digital platform provides a wide selection of products, with the most sought-after product categories being electronics, fashion and groceries.

  • Shopee

Not inferior to Tokopedia, Shopee is also one of the marketplaces with the most visitors in Indonesia. Shopee offers a variety of products at affordable prices. The most popular products on this platform are beauty, fashion and household products.

Apart from Tokopedia and Shopee, there are still many marketplaces that can be used by online businesses to market their products, such as: Bukalapak, Lazada, Blibli, JD.ID, zalora, Sociolla, jakmal, and others.

2. E-commerce Enabler Application

E-commerce Enabler is a service platform that provides facilities for online businesses to execute all their digital business strategies. This platform plays a role in bridging an online business with other partners in the marketplace. There is also an E-commerce Enabler application that can be used by online businesses, including:

  • sirclo

sirclo is an e-commerce solution application, which helps businesses create template-based online store sites and helps increase their sales online. Sirclo also helps online businesses manage online sales transactions, from packaging to order distribution.

3. Digital Payment Application

In online businesses, digital payment services are needed for buyers, to simplify the transaction process. So, as a seller, it is necessary to facilitate the digital payment option to make it easier for customers to make purchases. Some digital payment applications that are widely used today include:

  • DANA

Days is a digital wallet platform that can facilitate business people in conducting non-cash and non-card transactions digitally. This application can be used online as well as offline. In addition, the balance of funds can also be disbursed to the account easily.

  • OVO

OVO is a non-cash payment service provider application. OVO opens access to other digital financial products and services through collaboration with selected partners. Business people can become OVO partners, so they can increase transactions as well as digital financial records.

In addition to DANA and OVO, business people can use other digital payment services such as Gopay provided Gojek, ShopeePay provided by Shopee, Flip, Pocket, Linkaja, and others.

4. Digital Accounting and Bookkeeping Applications

Digital accounting and bookkeeping applications are useful for helping online businesses in making their company's financial reports. Generally, financial recording is done manually in a ledger, now the presence of a digital application can facilitate these recording activities.

There are also digital accounting and bookkeeping applications that online businesses can use, including:

  • BookStore

BookStore is a bookkeeping application for MSMEs or micro, small and medium enterprises, which aims to make it easier for business people to record their books and financial reports practically through smartphones.

  • QuickBooks

QuickBooks is a business accounting application with various features that make it easy for online businesses to make account management and send invoices. This application upholds its three services, namely accounting, billing and invoicing.

In addition to BukuWarung and Quickbooks, there are several other digital accounting and bookkeeping applications that can be an option for online businesses, including Credibook, Freshbooks, Journal, POST App, Wave and Jubelio.

5. Freight Forwarding App

In supporting the ease of digital transactions in online businesses, delivery of goods can also be done easily through a delivery application. There are also several applications that business people can use, including:

  • paxel

paxel is a technology-based delivery service application that serves long-distance delivery in Indonesia. This application can send packages instantly, working with goods delivery services by Gojek namely Gosend.

  • Deliveree

Deliveree is an application that makes it easy for business people to deliver ordered goods. This application provides shipping services such as cargo and expeditions. Apart from business people, Deliveree can also be used for non-business purposes such as moving house or moving offices.

Apart from Paxel and Deliveree, other goods delivery service applications can be found in the application Gojek through Gosend, Grab through GrabExpress, AntherAja, Lalamove, Shipper, Popaket, MrSpeedy and others.

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