Ministry of Trade Collaborates with MatahariMall for SME Empowerment Program

Strategic steps were taken by the government through the Ministry of Trade (Kemendag) in its efforts to increase the empowerment of SMEs. Today, the Ministry of Trade officially collaborates with MatahariMall in an empowerment program for SME players called Super UKM. This collaboration aims to develop the business potential of SMEs into the digital realm.

In 2016 it was estimated that the number of SMEs in Indonesia reached 55,2 million with a contribution to GDP (Gross Domestic Product) reaching 57,9 percent. Cooperation between the Ministry of Trade and MatahariMall This plan is planned to be packaged in a technical briefing and assistance in order to strengthen products to increase competitiveness and optimize curiosity.

"In addition to playing a role in development and economic growth, SMEs also have an important contribution in overcoming employment problems. Therefore, we created a strategic program to develop and strengthen the full potential of SMEs. We see that MatahariMall.com is not only focused on online sales, but also contributes to providing assistance and education to SMEs that have joined," said Enggartiasto Lukita, Minister of Trade of the Republic of Indonesia.

Responding to this collaboration, MatahariMall CEO Hadi Wenas explained that from the beginning his party really understood how important the role of SMEs in economic growth in Indonesia was. He also believes that technology can accelerate this positive contribution.

"Hopefully with the inauguration of the cooperation agreement today, MatahariMall can contribute to the growth of SMEs involved in this empowerment program, and we also hope that there will be more collaboration with the government to continue to optimize the potential of SMEs in Indonesia," he explained.

From the information we received, one of the reasons the Ministry of Trade cooperates with MatahariMall is that MatahariMall is active in guiding SMEs. It was mentioned that MatahariMall often actively cooperates with SME players in Indonesia with online business training to increase competitiveness. MatahariMall itself has a program Just sell online which cooperates with SMEs.