Get to know Avana, the Social Commerce that Helps Businesses Go Digital

In the midst of today's tight market competition, business actors are competing to launch their strategies, in order to get closer to consumers. Along with these conditions, there are platforms social commerce  with a mission digitization as a solution.

Avana is one of the social commerce platforms in Indonesia that aims to support and assist business actors, including MSMEs, in optimizing marketing and sales online, through social media and websites.

Generally, social media is used as a marketing medium to increase conversion rates and sales in E-commerce. However, with social commerce, business actors can optimize marketing as well as sales in an integrated system.

Avana itself can help business actors optimize their marketing and sales through Facebook, Instagram, WhatsApp, Line, Telegram, as well as personal online store websites owned by businesses.

Until now, this one social commerce platform claims to have helped more than hundreds of thousands of business people, who want to optimize their business brand and improve business skills online.

Digitization Solutions Offered by Avana

The problems that are often faced by business actors when digitizing or opening online stores on social media and websites are quite diverse.

Starting from the difficulty of uploading high quality photos, interacting with customers, replying to customer messages one by one, as well as confirming payments and follow up purchase status.

Solutions offered social commerce Avana is by creating a platform where all store activities and transactions online Business actors on social media can connect on one platform or dashboard provided by Avana.

Business actors can upload products brand in unlimited quantities to various social media channels. Product stock information can also be updated automatically. Then, it can serve messages from customers automatically. In addition, business actors can also manage reseller practically.

Various Avana Features That Help MSMEs Empower Business

With its mission to empower business actors to do business online, Avana also adds to the effectiveness and efficiency of doing business online through the various services it offers.

There are also several services that the platform offers social commerce Avana, among others as follows:

• •  Social Media Store

This service offers business development services through the creation of online stores on social media such as Instagram Shop and Facebook Shop that can be connected to the Avana dashboard.

Through this service, Avana can assist business actors in doing business live selling, auto respond to reply all engagement social media, messenger shop, management inventory, manage orders, payment methods, to delivery of goods.

• • Online Store Website

The online store website service offered by Avana can help businesses develop their business by having their own webstore. Avana provides professional themes that can be used for business without the need for coding.

The features available in this service include saving customer data that enters the website, SEO, Facebook Pixel, Google Analytics, creating promo codes, creating products. multivariation, management inventory, manage orders, payment methods, to delivery of goods.

• • Chat Integration from All Social Media

This one service allows business actors to respond to potential customer chats more practically and quickly, with the integration of various social media platforms and messaging services. To support this service, Avana has a feature called AVAChat.

With AVAChat, businesses can manage chat activities across social media, such as Facebook, WhatsApp, Instagram, Line, and Telegram through one dashboard. This feature also makes it easier for business actors to share product information and delivery status to customers.

• • WA Commerce

With WA Commerce, business actors can make it easy for customers to make shopping transactions via Whatsapp. In addition, product and customer data can also be stored for remarketing.

Through this service, Avana can assist business actors in doing WA rotator to share chat that goes to each Admin evenly, management inventory, manage orders, payment methods, to delivery of goods.

• • Reseller Management

In addition, Avana's services also allow business actors to have as many resellers as possible. This reseller management service makes it easy for business actors to manage all sales activities through resellers.