1. Startups

Luno Crypto Asset Transaction Platform Introduces Jay Jayawijayaningtiyas as Country Manager

Previously was the CEO of Ahlijasa for 4 years, focused on making Luno a market leader

A platform that facilitates crypto asset transactions for people in Indonesia, Luno, announced a change of leadership in Indonesia. The position of Country Manager for Luno Indonesia is now held by Jay Jayawijayaningtiyas. To DailySocial, Jay mentioned several reasons why he finally chose to lead Luno and left his previous position as CEO of Ahlijasa.

"After 4 years of building service experts, certainly not an easy decision to move to project new. But actually bitcoin, cryptocurrency, and the blockchain is passion I have been around for a long time even long before founding Masters of Mercy."

"I have been active in Bitcoin mining and trading since 2014. There is no doubt that cryptocurrencies are the future, and I feel Luno's visionto upgrade the world to a better financial system' in line with my personal vision. I believe cryptocurrency will have a big impact in Indonesia within the next few years."

Expanding education

As a platform that focuses on transaction services and crypto asset education, Luno relies on three main products, namely Luno Wallet, Luno Exchange and Luno Enterprise. Under his leadership, Jay has several targets to achieve, one of which is listening to the response from customers, anything point bread which are still frequently encountered.

"So far one of the point bread The biggest problem is education. Many people still don't know that Bitcoin is now legal to be traded as a commodity.

Globally Luno currently has more than 3 million subscribers. Indonesia is one of the largest markets with more than 400 thousand customers.

According to a TNS survey in June 2018 it was stated that 63% of people in Indonesia already know what crypto assets, bitcoin, and the like are. But the fact is that until now there are still very few people who are interested in investing in bitcoin.

"There are still many people who are not sure about the security or legality of bitcoin in Indonesia. Indonesia is one of the most advanced countries in the regulation of crypto assets, in this case we give appreciation to CoFTRA (Commodity Futures Trading Supervisory Agency) which is very progressive in regulating assets. crypto," said Jay.

2020 target

Globally, Luno operates in Europe, Southeast Asia and Africa, and has more than three million users (wallets). The company currently has headquarters in London with regional hubs in Singapore and Johannesburg with a team of over 290 people.

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Entering 2020, there are several targets that Luno wants to achieve, one of which is to become marketing leader for crypto assets in Indonesia.

"We have strong support from our local investors [Venture Capital], and our team profile is very strong in Indonesia, so anything is possible for us," closed Jay.

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