How to Sell on Shopee Complete for Beginners

Who doesn't know Shopee? E-commerce, which is identical to the color orange, has become a favorite online store for women to buy the products they want. The high number of potential consumers who visit this platform can certainly be a good opportunity for you to find ways to sell on Shopee and earn income from there.

Selling in online store like Shopee is easier and faster than opening an offline store. You don't need to spend a lot of capital for kiosk rental fees, install banners, and so on. It is enough to present products that are in high demand supported by attractive advertisements and promotions, then orders will come.

Immediately, here is a complete guide on how to sell on Shopee for those of you who want to dive into the world of online shops.

Determine Status Before Selling on Shopee

When selling on Shopee, you can get several choices ranging from suppliers, resellers, or dropshipper. Determine the status you choose first before deciding to open a shop.

• Become a Supplier

If before starting to sell on Shopee you already have personal products in an offline store, then there is nothing wrong with selling your own products. To be successful, you must know the advantages and disadvantages of the product in detail. To keep orders from being hampered, be sure to hire permanent production employees.

When selling your own products on Shopee, you can control and improve production quality. In addition, the goods sold are easier to manage. You can even become a supplier by recruiting resellers and dropshippers to help sell goods.

• Become a Reseller

If you have enough capital but don't have your own product, then you become reseller could be the choice. For convenience, you don't need to be confused about managing goods, because the main focus is directly selling goods that have been purchased from suppliers.

In addition, becoming a reseller can increase sales potential. This can happen if you choose a large supplier that is well known and has a good reputation in the market. To become a reseller, you must purchase a product with a minimum amount that has been set by the supplier.

• Become a Droshipper

Dropshippers are not much different from resellers because you only need to sell the supplier's products. Becoming a dropshipper is much easier than a reseller because you don't have to stock up on items.

The main task of a dropshipper is to promote and find potential customers who are ready to buy the product. When the order arrives, you only need to forward the order to the supplier. The result of the difference between the goods you sell and the price from the supplier will be the profit.

Install the Shopee App

After determining what kind of status you want to take, then you can open a shop on Shopee. The steps for creating a shop on Shopee are quite easy. If you don't have the application before, then download the Shopee application first on the Google Play Store or AppStore.

Create an Online Store

The steps that must be taken when creating an online store on Shopee include:

• Register AccountShop

After having the Shopee application, the next step is to register a store account first. The steps that must be taken to create a store account include:

• Open the Shopee application, then select the “Me” feature at the bottom right corner, then select “Register”
• On the "Register" menu, type your active mobile number and then click "Send Verification Code". Wait a few seconds until a message notification appears containing a code.
• After the message arrives, type the serial verification code in the column provided, then click "Continue"
• Type in the username or store name that you have specified along with the password. Confirm the password that has been typed then click "Continue"
• The shop account is ready and ready to be completed

Tips:

Having a professional store account is the first step so that the products sold in your store look attractive in the eyes of consumers. Therefore, you must choose the right store name so that it can attract the attention of potential customers.

• Complete Store Profile Clearly

An online store with a clear profile can certainly make it easier for consumers to get to know your store more deeply. Things that must be completed by store profiles include store names, product descriptions, and store images.

• Store Name

Type the name of the store according to the brand you have previously specified. To make it easier for consumers to remember, use a brand name that is simple but has a unique characteristic that describes your product.

• Product Description

In the product description column, provide a clear and organized description. Clear product descriptions can minimize miscommunication with customers. You also don't have to worry too much about answering related customer questions who generally ask the same thing.

• Shop Image

Store images are the visual key to being able to grab a prospect's first attention. To attract the attention of potential consumers, you can choose interesting photos or images that characterize the products being sold.

To complete profile data on an online store at Shopee, the following must be done:

1. Open Shopee App
2. Click the “Me” feature
3. Click the “My shop” feature
4. Click the “Veller Assistant” feature
5. Click the “Store Profile” feature
6. Fill in the required profile such as store name, product description, and store image.

Product Upload

After the store profile is clear and complete, then you can post the first product photo in the online store. In order to attract customers, you can edit product photos first so that they look more attractive. The steps that must be taken when uploading product photos include:

1. Open Shopee App
2. Click the “Me” Feature
3. Click the “Start Selling” feature
4. Complete the description of available product information, among others

• Product name
• Description
• Category
• Price
• Stock in pcs
• Variation
• Weight
• Product condition
• Delivery service used

1. Click “Save and View”

Product advertising

There are several ways that can be done to advertise products. Some of the features have even been provided by Shopee. Some of the features that can be used to promote products include:

• Free Shipping Features

Shopee provides a postage list program that you can use to attract the attention of potential customers. However, before you can register for the free shipping program, there are several criteria that must be met, including an active store status, still receiving orders every day, not having a history of manipulative purchases, and not getting more than 3 penalty points.

There are several steps you can take to register for the Shopee free shipping program, including:

1. Open the Shopee app
2. Click the XTRA Free Shipping Menu
3. Click Menu All Free Shipping
4. Scroll down to the bottom and select Register Now
5. Upload the required documents, including your KTP number, photo of your e-KTP, as well as a close-up photo of you holding your e-KTP.
6. Check the "Terms and Conditions" column to agree to it
7. Your Free Shipping Program is Active

• Product Upgrade Features

In addition to the free XTRA shipping feature, you can also increase your order opportunities by using the "Upgrade Product" feature. When you use this feature, your product will automatically move to the top of the list. This feature can be used every 4 hours with a maximum of 5 products that can be upgraded.

Steps to increase products in Shopee's online store include:

1. Open Shopee App
2. Click the "Me" Menu
3. Click “My Store”
4. Select the product to upgrade then click “Upgrade product”

• Live Shopee Features

Live Shopee is one of the newest features in Shopee that allows you to interact with potential customers. Transaction opportunities when holding live streaming are also very large. Advertise the products you sell in polite and friendly language. Don't forget to immediately process incoming orders after the Shopee live process ends.

• Shop Featured Product Features

Since 2018, Shopee has provided the Store Selected Product feature where sellers can create a special product catalog containing 4-8 products. The steps for activating this feature include:

1. Login to Shopee App
2. Click the "My Promotions" Menu
3. Click the "Add Collection" menu
4. Fill in the name of the collection according to the name you want then click the “+” sign
5. Enter 4 to 8 desired products
6. Click "Confirm"
7. Before saving, do a double check first. If you have clicked "Save"
8. Click “Activate now”

Receive Order

After advertising and registering the store into the "Free Shipping" feature, it's time to wait for the first order to arrive. You may still be confused about processing orders if this is your first time selling online. But don't worry, receiving and processing orders on Shopee is very easy.

The steps to receive orders that go to customers include:

• Open Shopee App
• Click the "Me" Menu
• Click the "My Sales" Menu
• In my sales menu you can see what products the customer has checked out. When the customer has checked out but has not made a transfer, the order status is entered into the "Unpaid" menu.
• When the customer has made the transfer, the product tab will automatically move to the “Needs to be Sent” tab
• You can process orders when the order notification has switched to that tab.
• Click the "Needs to be Processed" menu to process customer orders
• When making deliveries, use a courier service that suits the consumer's choice in the order.
• Click the "Manage Delivery" Menu
• Click the "I Deliver to the Counter" Menu
• Enter the receipt invoice in the menu then wait for confirmation from Shopee.
• If the data has been processed, the consignment will automatically move to the “In Processing” tab.
• You can wait for the order to reach the customer.
• When the goods have been received and the consumer has verified the receipt, the ordered product will move to the "Finished" tab.
• Congratulations, you have successfully placed your order.

Withdraw Funds

When the order has been received and the customer has finished verifying the receipt of the goods, the product purchase balance will be entered into your Shopee wallet. Therefore, when creating a Shopee online store, don't forget to create a Shopee wallet too. The steps for making a Shopee wallet include:

• Open Shopee App
• Click the "Me" Menu
• Click the "My Wallet" Menu
• Fill in the information needed to activate the wallet such as wallet pin and account number
• Your Shopee Wallet is activated

When the consumer has verified, the funds will automatically be disbursed into your Shopee wallet. You can save funds in your Shopee wallet or make disbursements to be able to go directly to your personal account.

Quick Tips for Getting First Customers

It is undeniable that every year, the number of sellers on Shopee is increasing. Of course, you have to be smart in doing strategies so that potential consumers are interested in buying products at the store. Even though the competition is getting tougher, it doesn't mean you can't sell successfully on Shopee. With a few tricks, you can quickly get your first customers. So what are the tips?

• Upload Clear and Attractive Photos

An eye-catching photo doesn't have to be too embellished or a design that's too lively. To provide clearer photos, you are actually advised to provide a white background on each product photo.

A good photo can certainly attract the attention of buyers. Always pay attention to photo resolution and lighting conditions to get the best results. If you are not an expert in taking pictures, you can also use the services of a professional photographer.

• Give Competitive Prices

Setting prices on Shopee must be observant. If it's too expensive, your product won't be noticed. But if it's too cheap, you will certainly lose. In addition, potential consumers can doubt the quality of the products sold.

Therefore, it is very important to research product prices before uploading items to an online store. You can also do tricks by giving discounts or vouchers so that potential customers are more interested in visiting the store.

• Take advantage of “Flash Sale”

Shopee provides a Flash Sale feature to display quick sales directly on the homepage. Using the Flash Sale feature can provide faster sales opportunities. But before taking advantage of this feature, be sure to pay attention to the product stock. After the discounted price you submitted is verified by Shopee, then you can immediately take advantage of it.

• Share Your Store Link on Social Media

Getting regular customers from people you don't know is a bit difficult, especially if it's your first time opening an online store. However, this will certainly be easier if you introduce the online store to the people closest to you first through social media.

You can link the store link to your post or story status either via Whatsapp, Facebook, Instagram, or Twitter. When someone asks for product availability and orders it, you can direct potential customers to make transactions via Shopee.

• Expand Product Variations

Increasing the variety of products in an online store can also increase the opportunity to get the first customer. You can certainly add product variations to the store so that the customer's desire to buy products is getting bigger.

For example, if you sell children's clothing products, such as clothes or tops, then add a variety of other products such as pants, jackets, or sweaters.

Requirements to be a Star Seller

Stores that have a star seller reputation are certainly more visited by consumers than other stores. Therefore, when you first open, immediately pursue the status of your store until it reaches a star seller. This of course can increase the opportunity for larger orders. Some of the conditions that must be met in order for your online store to get star seller status include:

• Have a minimum rating of 4.5
• Generate sales of at least 100 orders
• Serve a minimum of 25 buyers for 1 month
• The percentage of chats answered is 100%

Those were some of the ways to sell on Shopee that you can practice right away. To be able to get your first order quickly, don't forget to do the various tips that have been suggested. Hopefully it can be an interesting guide for those of you who want to start selling. Good luck!