Commerce Empowers Rural Digital Economy through Trade

Digital growth should be felt equally by all levels of Indonesian society. It's just that this fact is not as easy as turning the palm of the hand. At least that's how Ryan Manafe and his two friends, Willy Chandra and Adi Wismaya, felt before they decided to start a startup. social commerceTrade.

Initially, Ryan had dreamed of becoming a civil servant, the same dream as his friends and most Magelang people. There is a police school in the city which is always flooded with fans from all over Indonesia. In the end, this dream is just wishful thinking. Instead, he started his career working in a renewable energy company, moving into villages that had no electricity. It was there that he met Willy and Wismaya.

"I see it seems that when the electricity is on in the village, it doesn't mean electricity is finished" game changer, the economy in the village immediately improved. There are other factors, even in areas that have electricity, it does not necessarily advance [the economy] immediately. It turns out that the problem is with access and there are various forms of access," Ryan said DailySocial.id.