CitCall Offers Marketing Solutions and a Missed Call-Based Phone Number Verification System

Innovation can take various forms, one of which is exploring the use of existing technology. Inspired by Zipdial in India, CitCall tries to innovate with telephone technology. Take advantage of features missed calls CitCall provides a service marketing based on SMS and also a system for verification by using missed calls.

These two services are the spearheads of CitCall. CitCall, which was launched earlier this year with the technology it offers, tries to act as an infrastructure that users can take advantage of, both as marketing or system development.

Founder CiCall Joel Hartanto Kereh revealed that CitCall was developed in Indonesia with the vision of optimizing business performance in the IT and conventional fields by using telecommunication technology that is easy and can reach all Indonesian people.

Joel explained the two main focuses of the CitCall service namely marketing and the system has a slightly different pattern. In its role as a "help tool" marketing CitCall works byblast promotional content via SMS to those who do missed calls to a certain number.

CitCall users, in this case product owners, events or parties who want to promote, only need to setup and design the SMS content to be received.blast. Then they will get a unique number that can be called in this case limited missed calls which will trigger the CitCall system to send promotional content or campaign which had been prepared beforehand. It is in this promotional or SMS content that CitCall users can send application download links, web pages, discount codes, and other forms of promotion.

The main feature that CitCall presents is as a system. This means that the system from CitCall can be used for various things in terms of system requirements, one of which is phone number verification. If now we are used to getting two-step verification using a code sent via SMS, the CitCall service can be used for this form of verification, just take advantage of the features missed calls. Users just have to call the number they get and the number will be automatically verified. And there are still many forms of system use missed calls from this CitCall.

For now, according to Joel, companies that still rely on personal funds or bootstrapping are trying to provide quality services so that they can help the companies that use them in streamlining their company budgets with marketing and promotion capabilities in a cheap and effective way.

Regarding CitCall's optimism in Indonesia, Joel explained:

"System missed calls can reach all HP users in Indonesia (both smartphones and feature phones). What's more, there is no similar system in Indonesia and the Indonesian population is quite familiar with it missed calls. "

At this time Joel delivered besides introducing the system missed calls CitCall to the advertising agency industry and companies for their marketing also introduced the main feature of CitCall as an infrastructure for a phone number verification system with missed calls to Indonesia's IT and startup industry.