DANA Digital Wallet App Ready to Launch

PT Espay Debit Indonesia Koe, through the DANA digital wallet service, is ready to launch an application in the near future. The presence of this application is expected to facilitate access to services to the public.

To DailySocialDANA Chief Communications Officer Chrisma Albandjar said that his party is trying to encourage the experience of non-cash and non-card transactions in the future so that financial inclusion in Indonesia can increase significantly.

By presenting their own application, people can more easily register without having to become a merchant customer first. Please note, currently DANA can only be enjoyed at partner merchants.

“Currently, the option to register as a DANA user is still through the partner service application. In the near future we will release the DANA application. Just wait Update from us,” said Chrisma.

He said that even though they already have their own application, DANA services will still be available in the form of: widget in a number of online merchant partners. Any online merchant can still become DANA's partner as a payment solution.

“Customers can still make transactions even though they don't have the DANA application installed on their cellphones, because the payment options are still in the application or website the merchant concerned."

In addition, the company under EMTEK Group continues to strengthen its strategy by expanding its online and offline merchant network. DANA services are now available at online and offline merchants, including BlackBerry Messenger (BBM), Bukalapak, Ramayana, and TIX.

According to him, DANA services are still integrated on the merchant platform so that the payment process using DANA is easier and safer. Users also don't need to leave the merchant platform because their accounts are automatically synchronized at various DANA merchants.

Technically, user data is still owned by each service even though DANA is currently the in-app service integrated at the merchant. This means that both merchant partners and DANA have their own customer databases.

DANA and Dukcapil Collaboration

One of DANA's commitments in the country is to encourage the experience of non-cash and non-card transactions by collaborating with the Directorate General of Population and Civil Registration (Dukcapil).

This collaboration takes the form of testing user data verification and service validation. DANA will receive confirmation of the validity of user data from Dukcapil to avoid potential misuse of data by irresponsible persons.

By relying on verification from Dukcapil, all processes can be completed more quickly within 24 hours and efficiently because they rely on a computer system.

Actually, the integration process with Dukcapil has been completed. To ensure the quality of service is not compromised, it will conduct a trial to 1.000 users first. It means roll out verification to Dukcapil will be carried out in stages.

"Technically, we will do Know Your Customer (KYC) where verification will be carried out by Dukcapil. After that, Dukcapil just confirms the data is correct or not. We do not share or transfer data (from and to Dukcapil or merchant partners)," said Chrisma.

For DANA, continued Chrisma, the use of Dukcapil population data for verification has a significant impact in speeding up services and avoiding potential data falsification.

"This collaboration is also our and the government's efforts to protect the confidentiality of public data. This is to ensure the fulfillment of customer data verification and validation in a safe and accurate manner," he said.

As explained by DANA Head of Products, Rangga Wiseno, the verification process for DANA services is carried out in two ways, namely using video call and Dukcapil data. Currently, verification with both options is still in progress roll out.

"However, later we will completely roll out to Dukcapil (data) so there is no need video call again because it can bottleneck. Users and teams have to match schedules, and they don't necessarily want to be called," he said.