1. Startups

On-Demand Logistics Startup B2B Kargo Announces Investment Gain from East Ventures and Angel Investor Diono Nurjadin

Funding focus on technology development and partnership enhancement

On-demand logistics startup B2B Kargo announced the acquisition of an initial, undisclosed amount of funding from East Ventures and angel investors Diono Nurjadin. Diono is an active member of the Angel Investment Network of Indonesia (ANGIN) and is the President and CEO of Cardig Aero Services. Funding will be focused on technology development and increasing partnerships with vendors/logistics companies in Indonesia.

Cargo fee is an on-demand B2B inter-city logistics service that helps deliver goods, from trucking needs, insurance to vendor payments. The areas currently covered are Sumatra, Java and Bali. Currently Kargo is focusing on the corporate market and has no plans to enter the retail market.

Kargo CEO Yodi Aditya said in a release, "Kargo is redefining the logistics landscape in Indonesia by making it more reliable and efficient. Our online dashboard can make delivery activities easier - including ordering, tracking, insurance, payments and vendor management. We help businesses reduce logistics costs and increase productivity."

The key word here is technology. Logistics is one sector that still needs improvement with infrastructure conditions that are not as good as developed countries. To maximize business, technology plays an important role here to reduce costs and increase productivity.

It is stated that Indonesia's logistics industry as a whole is worth $163,4 billion or more than 2000 trillion Rupiah. With the growth of the e-commerce sector, the logistics sector is also developing and a number of startups, including Kargo, are trying to continue to break the existing order.

Yodi continued, "Cargo Technology [is trying] to help companies reduce costs by maximizing truck utilization and improving service quality. Efficiency can bring a domino effect in this logistics chain."

Regarding the inclusion of Diono and East Ventures in the ranks of Kargo investors, Yodi told DailySocial, "Through Pak Diono's experience, Kargo can take strategic steps in penetrating the logistics market in Indonesia. product market fit. This combination will provide strong support for Kargo's development."

Investors see Kargo as having an opportunity to "break" the existing order with the technology it brings. Managing Partner of East Ventures Willson Cuaca commented, "Our logistics sector [Indonesia] has long been inefficient because nothing disrupts the market. Logistics is a key success factor for Indonesia's trading activities and we believe the technology developed by Kargo is able to empower Indonesia's competitive level in the domestic and international trade market.

Diono added, "Cargo's product offering can be a key enabler for logistics service providers to increase competitiveness and improve performance in general. Cargo is in the right position to play an important role in the logistics market in Indonesia and the [Southeast Asia] region."

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