1. Startups

Find the Best Restaurant Recommendations in All of Indonesia With Abraresto

Singaporean restaurant recommendation and reservation site – Abratable  last Friday launched its platform named Abraresto in Indonesia. In this site, users are presented with a number of reviews and recommendations for the best restaurant locations throughout Indonesia. Not only reviews, Abraresto also provides service-based content social media in which users can also interact with each other.

In press release What we received, Abraresto is described as a place or medium for users who are not only able to get recommendations for the best restaurants around the city but also can interact with fellow users like a social networking platform.

In the statement, the social networking platform that it carries is a service that can be used by users to find out where their closest friends are at a restaurant or cafe or interesting spots anywhere. In this feature, it is possible that the functions offered will be similar to the "Check-in" feature as well as Foursquare and several social networks that use the same function.

Ankur Mehrotra as CEO of Abratable in his official release revealed, in his mission to bring Abraresto services into the Indonesian market, he and his team found that the interest of the Indonesian people in seeking recommendations for culinary locations was very high, but it was unfortunate that they did not have a complete information forum discussing recommendations, and reviews that are also reinforced by functions such as social media platforms.

“When I first came to Indonesia to explore the market in January this year, I found that when I asked my friends from Indonesia about recommendations for the best restaurants in all corners of the city, what I got was that they asked about it through BBM media ( BlackBerry Messenger) to Twitter though. Seeing this, we are increasingly confident to develop Abraresto services in Indonesia to make you find locations recommended by your friends in an instant way, "said Ankur.

There are actually quite a lot of recommendation and review sites from restaurant locations in Indonesia that serve the same thing, for example from the startup scope there are CulinaryPlus that some time ago we reviewed, and also there are big players like Openrice, Qraved and so forth.

However, from all of this, it can be said that "only" Abraresto is really new, combining a restaurant recommendation platform that is entirely presented with functions such as a social networking site, or in other words. food platforms which is carried by Abraresto is able to connect fellow users to integrate with each other and exchange information on their favorite restaurants.

In its service, Abraresto presents a quick search for restaurants complete with variety and types venueStarting from bars to fast food restaurants, these are equipped with other additional information such as location information, cuisine info, price info, facilities, to other information such as halal restaurant info, even though it's fully described in Abraresto.

In accordance with its platform that embeds social media features, complementing restaurant recommendation services, Abraresto also presents a feature called "My Network". In this feature, users can filter search results obtained from a list of friends who are connected either from Facebook or other social networking platforms which are summarized in "My Network" itself.

After all friends are gathered, the My Network feature then adjusts the user experience by displaying a number of reviews, recommendations, and other activities from the network circle that is connected between users. This of course makes Abraresto a platform that can be called a "social food media".

In entering its services in Indonesia, last July Abraresto had gathered a number of small groups that were gathered to test the services it carried and the results themselves turned out to be quite satisfactory. It is claimed, after going through this small-scale test, Abraresto has experienced a growth in users, which has now numbered around 30.000 registered members.

With more than 5.000 listing registered restaurants consisting of restaurants, bars, cafes, to street food spread throughout the Greater Jakarta area, of course Abraresto has good potential to compete among other competitors. Although entry from list owned by Abraresto is not as much as its competitors, but at least from this achievement it can be said that it is a pretty good start from Abraresto, especially with the successful achievement of the 3.000 mark. Reviewer in the last three months, it is not something to brag about if Abraresto will be able to compete tightly.

 

[photo illustration by: Shutterstock]

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