Competition for Daily Deals Services in Jogja Starts Exciting

Begins from MbakDiskon.com who started the service daily deal Yogyakarta special locale, like the one loaded DailySocial last April. This time DealKeren.com one service daily deal this time present and ready to compete in the market share of the city of Jogja. Early presence in Jogja service daily deal this one comes with promotion massively.

Some time ago, I was told by a friend that DealKeren opened an office in Jogja because he saw an advertisement (billboard) DealKeren at the UKDW Intersection, to be precise on Jl. Dr. Wahidin Sudiro Husodo, Yogyakarta. The traffic level of this road is quite high, and billboard DealKeren is installed facing south. If we trace further to the south of billboard, then we will find traffic lights UKDW and intersection fly over Lempuyangan, which means a great opportunity to be seen by people who are passing through this road.

In addition to promotion with the media billboard. Lately my friends often hear the site daily deal this one advertises on local radios in Jogja. It turned out that before opening an office in this city, DealKeren had already done promotions through local radio stations in Jogja.

For about 3 weeks, DealKeren has an office in Jogjakarta. The office of DealKeren is located in the Lobby of Hotel Saphir Yogyakarta - Jalan Laksda Adisucipto No. 38 Yogyakarta. The place is quite strategic, and easy to find (maps).

"In the future we will strengthen the reach of merchants in Jogja, after that we will expand the reach" merchant in Solo and Semarang with offices based in Jogja”, said Devita Koeswarawangi (Merchant Partnership - DealKeren). This means that DealKeren willhandle merchants for big cities located in Yogyakarta and Central Java. So that there are more and more discount offers and allow consumers to use the services of DealKeren.

If MbakDiskon still doesn't fix the incompleteness of their site, like on the page ways of working which is still not provided and has not been done optimally, which should be provided by the service daily deals, focuses on trust, both in terms of merchant and consumers. Most likely with a small thing like this, merchant and consumers will leave the service daily deal from MbakDiskon, they are starting to be unsure because the how-to page has not been perfected and they will prefer the service daily deal another much better and convincing.

The majority of service users daily deal in Jogja are immigrants from outside Jogja such as students studying at universities in Jogja and the upper middle class who understand this service. And the people of Jogja themselves may not be familiar with the service daily deal like Groupon which is a lifestyle for Americans.

As stated wiku previously, that Jogja's market share is not as big as other big cities, and there are cultural differences that must be learned by the actors daily deal, but on the other hand not much deals around Jogjakarta is an opportunity in itself, with unique and different offerings that can provide added value for consumers.

After the Cool Deal, service daily deal who will enter Yogyakarta?