1. Startups

Bukalapak Launches Car Loan Service Through BukaMobil Platform

Cooperating with MobilAnda as a dealer partner providing car supply

Bukalapak is increasingly showing off to realize its ambition as a marketplace leading and most comprehensive in Indonesia. After launching OpenMutual for mutual fund investment some time ago, this time Bukalapak launched BukaMobil for car loans.

OpenCar is an online platform that provides an opportunity for Bukalapak users (both Pelapak and buyers) to buy cars with light installments. For providers supply car, Bukalapak cooperates with Your Car an online car buying and selling platform led by Wilton Halim as co-founder, coincidentally is the younger brother of Bukalapak COO Willix Halim. MobilAnda has been officially established since May 2015.

BukaMobil is specifically for Bukalapak users who want to buy a new car but don't want to go through a complicated procedure. Users can choose the brand and type of car they want, determine their own installment period, down payment, and the amount of installments paid according to their ability.

Bukalapak Business Development Manager Gahayu Handari Ekaputri explained that the initial initiation of BukaMobil's launch was due to the high desire of the public to own a private car but was hindered by the difficulty of applying for a credit process and the high price of a car.

"Previously Bukalapak has sold new car units in the form of listings, but the process is not optimal. So, we provide a car purchase service with an easier process through the BukaMobil feature," he said DailySocial, Tuesday (14/3).

The procedure for submitting the user to go through is also quite easy. They only need to register an account with Bukalapak and have verified their email and phone number. Then, go to the BukaMobil page and click 'Choose your Dream Car' to fill in the further data form.

The choices of car brands available include Toyota, Honda, Suzuki, Mitsubishi, Nissan, and Daihatsu. Users can also discuss further car installment plans with the Bukalapak team.

After that, the installment application will be processed immediately and the Bukalapak team will contact the user to confirm and notify the next process.

"For the development of its features, Bukalapak will certainly continue to strive to improve the convenience for Bukalapak users to get their dream car by adding additional features businesses, variations of cars being traded to attractive promos to be added value for users."

Gahayu hopes that through BukaMobil, users can feel the convenience of buying a new car according to the installment period of the user's choice and of course increasing car sales at Bukalapak.

For this service, Bukalapak claims that the price of a car at BukaMobil is up to 15% cheaper than the price of a car at the dealership and that application approval is guaranteed to be higher and faster, and there is a 100% money back guarantee if the application is rejected.

For the time being, BukaMobil is only available for Bukalapak users located in Greater Jakarta and will expand this service to other cities in the future. BukaMobil can also only be accessed via the desktop.

For the procurement supply car, MobilYou revealed that it has partnered with all showroom big car in Jakarta. MobilAnda is also an official partner of Uber for rental purposes or car loans for driver partners and Uber partners.

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