Aim for "Citizen Journalism", Seconds Presents Media of PasangMata Residents

Seconds as one of the media online Indonesia's largest media platform launches citizen PairEyes. Citizen media has been quite popular with the public since the presence of Kompasiana, which was promoted by the Kompas Gramedia group. In the era of information disclosure as it is today, the citizen journalism (citizen journalism) is often a favorite place for the community to convey ideas, news events, and personal opinions. 

The approach taken by PasangMata is different from that of Kompasiana. Kompasiana is written based and has a blog-like format, while PasangMata focuses on evidence in the form of photos and videos accompanied by caption enough. With a display format similar to Pinterest, citizens have the opportunity to upload various interesting things that are happening around them.

The power of PairEyes is information real-time submitted by citizens and displayed on the site in an attractive format. In order to encourage more material to be uploaded to PairMata, contributors will earn points which are calculated through the DetikConnect system. The points earned can be collected and used to later be exchanged for a number of prizes.

Determined to attract more consumers in the mobile format, PasangMata is also present in the form of an application that is currently available for users Android users -- the platform that now dominates the smartphone realm in Indonesia. The functions offered are similar to the desktop version, but the presentation looks more attractive. In the PasangMata application there are shortcut which makes it easier for users to access events around them in real time real-time.

Although it is quite late to target this segment compared to other major media, Detik uses a unique approach to encourage citizens to provide information. If Detik uses the right recipe to explore the potential of PasangMata, this service can be an important reference as a provider of information on various things, other than Twitter. Detik journalists can also use the reference information from PasangMata to find news sources.