Welcoming Ramadan, Alfamart, Alfamidi, and ShopeePay Offer Up to 70% MURMER Promo

The holy month of Ramadan is in sight, even though the pandemic is not over yet, the Indonesian people seem enthusiastic about welcoming this glorious month. This Eid in 2021, the Indonesian people for the second time celebrate the day of victory from home.

Although fasting and Eid from home, daily needs are reluctant to be postponed. If we pay attention, minimarkets around the house are an option to meet daily needs because they are safer and more comfortable. Not a few who then take advantage of the message service from home.

Not only that, now there are promo programs designed specifically to accommodate these new habits, one of the efforts to support shopping activities that are economical, complete, and close to home, ShopeePay, a digital payment service that is easy, safe, and satisfying, supports the MURMER Special Ramadan program with discounts of up to 70% presented by Alfamart and Alfamidi.

This special program was launched to respond to changes in society during the pandemic, where most consumers prefer economical products and spend less time shopping, only 10 minutes. The trend of using digital payment tools has also increased sharply during the pandemic where Alfamart and Alfamidi see high demand through historical sales data, which rose 10-15% compared to the previous month.

This enthusiasm is also illustrated through transactions with digital payments where Alfamart has consistently been one of the favorite merchants during the Rp1 ShopeePay Deals campaign at the end of 2020.

Nur Rachman, Corporate Communications GM Alfamart and Alfamidi added, "We are very happy that the MURMER program that we have specialized in preparing for a full month during Ramadan and Lebaran has received support from digital payment services such as ShopeePay."

"To make this program a success, Alfamart and Alfamidi ensure the availability of products in our more than 17.000 outlets spread across various regions in Indonesia. Even though we are still in a pandemic condition, we hope that the moments of Ramadan and Eid in 2021 will still feel warm and meaningful. Therefore, we still advise consumers to follow health protocols when shopping at Alfamart and Alfamidi, one of which is using the ShopeePay digital payment method.”

Not only presenting the MURMER promo with a 50% discount throughout the year, Alfamart and Alfamidi also offer a 70% discount to enliven the Lebaran moment from April 1, 2021 to May 31, 2021.

Attractive promos for selected products will be updated every two weeks in the Alfamart and Alfamidi catalogs. For the period 1-15 April 2021, Alfamart and Alfamidi offer MURMER promos for various types of products, such as instant noodles, syrup, biscuits, sweetened thick cream, bottled tea, mineral water, detergent and many more. 

Cindy Candiawan, ShopeePay's Head of Campaigns and Growth Marketing stated, “Towards the month of Ramadan, people are becoming more and more extra in preparing for their household needs. ShopeePay also supports Alfamart and Alfamidi's special MURMER Ramadan promos which offer discounts of up to 70% by providing an integrated digital payment system, Cashback Vouchers, as well as special menus for Alfamart and Alfamidi Promos which can be found in the Deals Around you feature. We hope that this special collaboration will be able to support people's shopping that is economical, safe, and close to home that can reach all people in Indonesia."